24th February 2003 | marketinglaw

Walkers/Tesco crisp pack punch up
Written Osborne Clarke on 24 Feb 2003
After a quiet while on the “own brand lookalike” front, comes the recent Walkers Sensations/Tesco Temptations set-to. Topic: Brands Who: Walkers Snacks and Tesco When: February 2003 Where: UK…
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New South African ‘Ambush Marketing’ laws bite
Written Osborne Clarke on 24 Feb 2003
Under pressure from organisers of the current Cricket World Cup, the South African Government has introduced strict new anti-ambush marketing laws. Osborne Clarke’s Sponsorship expert Nick Johnson looks at the…
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New Hampshire car dealer rejects coupons worth $41,000
Written Osborne Clarke on 24 Feb 2003
When a “$200 off any car in stock” coupon came the way of Maine dad Chris Shields, he collected 200 more coupons and thought he was onto a winner. …
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New flexible working rights for parents from 6 April
Written Osborne Clarke on 24 Feb 2003
Osborne Clarke employment law specialist Victoria Parry reports on imminent new flexible working obligations for employers. They will have to consider any request received from parent employees for changes to…
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Mythical starting price for package deal grounds Expedia
Written Osborne Clarke on 24 Feb 2003
When challenged to substantiate their “from £x” package price quote, Expedia couldn’t come up with a single case where the starting price had been charged. Topic: Prices Who: The…
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Mohammed’s Fulham FC ‘endeavours’
Written Osborne Clarke on 24 Feb 2003
Recent revelations of Al Fayed manoeuvres over Fulham FC’s Craven Cottage home highlighted agreements to use “reasonable endeavours” to find a new home for the “Whites”. Topic: Contract Who:…
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IPA Mobile Marketing Guidelines make waves
Written Osborne Clarke on 24 Feb 2003
The Mobile Marketing Association was not best pleased when its code of practice was upstaged by the recent trailering of new IPA mobile marketing guidelines. Topic: M-Commerce Who: The…
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Financial promotion controls – reminders and insights
Written Osborne Clarke on 24 Feb 2003
At a recent Direct Marketing Association conference focusing on financial promotion controls, an FSA presentation was a useful reminder of the control system basics and provided useful insight into other…
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European Court verdict confirms twin-track VAT coupon treatment
Written Osborne Clarke on 24 Feb 2003
When a retailer is paid for a product with cash and a money off purchase coupon, is VAT payable on just the cash? “It depends” said the ECJ. Topic:…
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EU ‘Fair Trade’ Directive still a threat
Written Osborne Clarke on 24 Feb 2003
A year ago it looked as though this Directive was dead in the water, with a parallel proposed Sales Promotion Regulation well set for a welcome and speedy introduction. Now…
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Blizzard of new anti-smoking laws hits
Written Osborne Clarke on 24 Feb 2003
One UK statute, two sets of UK regulations, two EU directives and a set of stiff European Ministers’ “Recommendations”. The tobacco industry never had it so bad. Topic: Tobacco…
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‘Vilnius Ten’ impact trade mark search procedures
Written Osborne Clarke on 24 Feb 2003
EU enlargement by probably 10 countries on 1 May 2004 will add a new dimension to clearing and registering brands in Europe, and long before 2004, too, as reported by…
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