1st August 2007 | marketinglaw

Zeroes to heroes: home and car cover insurers rise to meet FSA challenge
Written by Paul Anning on 01 Aug 2007
Following its scathing review of the quality of general house and motor insurance advertising in January, Paul Anning finds the FSA to be in a better mood after finding that…
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Who owns business contacts?
Written Osborne Clarke on 01 Aug 2007
Can employees take their business contacts with them when they leave an employer? The High Court has recently considered this issue. Naomi Flynn investigates. Case Summary The case in…
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The mouse gets it
Written Osborne Clarke on 01 Aug 2007
Back in January we reported that a trade mark application by esure Insurance Limited to register the shape and appearance of a computer mouse on wheels as a trade mark…
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Prize promo law survey
Written Osborne Clarke on 01 Aug 2007
At June 2007 workshops, Osborne Clarke polled nearly 200 of the UK’s leading advisers on new prize promotion laws set to come into force September 1, 2007. [insert]
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Ofcom and the MNOs strike a new blow against slammers
Written Osborne Clarke on 01 Aug 2007
For too long slamming (when resellers pretend to be calling from or connected to a customer’s current operator, but switch them to another network), and dodgy cashback offers, have been…
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Lacoste is not snappy
Written Osborne Clarke on 01 Aug 2007
Lacoste has failed in its latest attempt to protect its iconic crocodile logo. On this occasion it was seeking to assert its trade mark rights in the logo against a…
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Glasgow is one step ahead of the Games
Written Osborne Clarke on 01 Aug 2007
In anticipation of succeeding at its bid to host the 2014 Common Wealth Games in Glasgow, the Scottish Executive has recently launched a consultation on legislation which, amongst other things,…
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Gambling Commission reveals “all” on prize promotions?
Written Osborne Clarke on 01 Aug 2007
The long awaited Gambling Commission guidance on the treatment of prize competitions and free draws under the Gambling Act 2005 has finally been released. Nick Johnson describes some of the…
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First TUPE case for marketing services
Written Osborne Clarke on 01 Aug 2007
Jenny Wotherspoon reports on the first reported Employment Tribunal case in which an employee working for an outgoing marketing services agency claimed entitlement under TUPE rules to a job offer…
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Finance firms agree new PPI approach for internet sales
Written by Paul Anning on 01 Aug 2007
As the FSA’s investigation into the PPI market continues apace, Paul Anning reports on another positive move taken by firms as they fall into step with the regulator’s push to…
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Fast food giant in a pickle
Written by Anna Williams on 01 Aug 2007
A recent McDonald’s SMS campaign has come under attack for failing to follow industry accepted best practice and allow subscribers to opt out by text of receiving further messages. Anna…
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Data privacy/marketing intensive
Written Osborne Clarke on 01 Aug 2007
Time is ticking, so don’t forget to secure yourself a place at One London Wall on 12 September 2007, where Lawyers in Commerce & Industry will present, in association with…
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