6th May 2010 | marketinglaw

US ASA ups fees for judging competitor ad disputes
Written Osborne Clarke on 06 May 2010
As UK advertisers await the results of the UK ASA’s ” process review,” its US equivalent has increased the fee the National Advertising Division charges for adjudicating on competitor ad…
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Social media, behavioural, Adwords, viral…
Written Osborne Clarke on 06 May 2010
On 15 June 2010 at One London Wall, EC2 Osborne Clarke will tackle the key legal and regulatory issues for marketers looking to leverage these and other digital spaces. …
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Social media marketing – some legal issues
Written Osborne Clarke on 06 May 2010
At a recent meeting of the Direct Marketing Association’s recently formed Social Media Group, Osborne Clarke’s Stephen Groom was asked to identify some of the key legal and regulatory issues…
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Showdown in Athens for Dettol and Klinex
Written Osborne Clarke on 06 May 2010
Disinfectant claims for products are increasingly popular in ads since the swine flu epidemic and other international health scares. Complaints about such claims recently pitted Unilever against Reckitt Benckiser in…
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Regulators get tough on errant telemarketers
Written Osborne Clarke on 06 May 2010
Just as ICO serves enforcement notices on 2 security companies for telemarketing offences, the very next day BIS publishes confirmation that the fines for making silent calls will increase from…
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NO HALF MEASURES trade mark bid by Coke
Written Osborne Clarke on 06 May 2010
A non-distinctive slogan that could apply to any undertaking or a distinctive trade mark which was eminently registrable for educational, entertainment and sporting activity services? Joseph Kitchingham opens the ring…
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Manifesto watch – what will they do for/to ads?
Written Osborne Clarke on 06 May 2010
By the time you read this, you may well know who has won the UK’s 2010 General Election, but in a review, at least a third of which will presumably…
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Gambling Commission faces merger
Written Osborne Clarke on 06 May 2010
The Department for Culture, Media and Sport has announced that in one of no doubt many public expenditure saving measures to come, £10 m will be saved by merging the…
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EU Commission kicks off major data law review
Written Osborne Clarke on 06 May 2010
Commissioner Reding has made a key announcement on plans to update the creaking 1995 data protection directive. These are based on a disappointing total of 160 responses received from across…
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Does distance contract canceller get delivery charge back?
Written Osborne Clarke on 06 May 2010
In Germany it has long been unclear whether a consumer who buys on-line, takes delivery, then cancels can get a refund of any original delivery charges. Now the Court of…
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Defra shines the spotlight on environmental claims in advertising
Written Osborne Clarke on 06 May 2010
Not before time, the Department for Environment, Food and Rural Affairs is consulting on an updated version of its 2003 “anti greenwash” guidelines. Anna Williams looks at Defra’s objectives and…
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94 years on, new bribery laws arrive
Written by Nick Johnson on 06 May 2010
The Bribery Act 2010 received the Royal Assent on 8 April 2010, replacing a ragbag of laws dated 1889-1916. What do advertisers and agencies need to do now to ensure…
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Anna Williams
Partner, London
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