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Following unexpectedly high redemption rates fuelled by alleged tactical purchases, Tesco quickly introduced a £20 limit on its March 2011 promise to refund double the difference if products were found…
With dramatic changes to the internet’s top level domain registration system around the corner, Jonathan Mayner answers some frequently asked questions and considers what brand owners can do now to…
The largely Euro-sceptic UK press had a field day over an apparent Brussels ruling that claims in packaging and advertising for bottled water that drinking water can aid hydration were…