Submissions from the DMA and the IAB raise issues on the ICO’s proposed guidance on consent under the GDPR. But what are the key bones of contention for the ad sector trade bodies, and what do these tell us about the tough compliance choices faced by the adtech sector? Nick Johnson reports.
IP Google and Bing have teamed up with the UK IPO to agree a voluntary code aimed at demoting search engine links to copyright infringing websites. Ben Dunham reports.
ASA investigations show growth in unauthorised health and nutrition claims for food products. Jude King reports.
French Supreme Court recently ruled that the broadcast of a TV show displaying guests smoking does not amount to illegal advertising in support of tobacco if the show does not contain any image or statement aiming at or having the effect of promoting directly or indirectly tobacco or tobacco products. Chloé Dumoulin-Richet reports.
The much anticipated French decree of 9 February 2017 implemented the provisions of Article 23 of French Sapin Law (i.e. reporting duties on sellers of ad spaces) into the framework of the digital advertising world. Julia Darcel and Claire Bouchenard report.
Complaints were lodged against an e-cigarette billboard campaign and a TV ad for a dementia charity, both of which featured cartoon and animated representations of Santa Claus. Jamie Heatly reports.
Three years after its initial paper on Big Data, the UK’s data protection regulator considers how the landscape has changed and the impact of the GDPR. Thomas Spanyol reports some of the key findings and recommendations.
The ICO recently fined Flybe £70,000 for sending e-mails to people (who had previously opted out) asking them to review their marketing preferences. Georgina Graham reports.
The ASA stresses that explicit consent of consumers is required before marketing emails can be sent, clearly indicating the nature and types of communications that the consumer may receive. Jennifer Richardson reports.
On 31 March 2017 ASA announced it is reviewing the potentially misleading use of “fibre” to describe both part-fibre and full-fibre broadband advertising. Marie-Claire Smith reports.
