5th June 2020 | marketinglaw

The EDPB clarifies the notion of consent for the use of cookies

Written by Léa Puigmal Claire Bouchenard on 05 Jun 2020

Who: The European Data Protection Board (EDPB) Where: European Union When: 4 May 2020 What happened: The EDPB has published new guidelines on the notion of consent under Regulation 2016/679…
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The new ambush marketing ban in Italy

Written by Angelo Molinaro Gianluigi Marino Federico Ferrara on 05 Jun 2020

Who: The Italian government and the Italian parliament Where: Italy When: 13 March 2020 (Law Decree) and 8 May 2020 (Law) Law stated as at: 21 May 2020 What happened:…
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Royal Dutch Airlines’ offer of the Economic Comfort turns out to be misleading and unfair

Written by Romy van Limpt on 05 Jun 2020

Who: The Dutch Advertising Board of Appeal (CvB), the Dutch Advertising Code Committee (RCC) and KLM Royal Dutch Airlines (KLM). Where: The Netherlands When: 20 May 2020 Law stated as…
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Misleading ad campaign for a weight loss device

Written Osborne Clarke on 05 Jun 2020

Who: The Jury of Ethical Advertisement of the ARPP (the French Advertising Regulator), Wellforme Where: France When: 26 March 2020 Law stated as at: 11 May 2020 What happened: A…
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Car commercials crossing the line

Written by Etienne de Dreuille Claire Bouchenard on 05 Jun 2020

Who: The Jury of Ethical Advertisement of the ARPP (the French Advertising Regulator) ), Kia and Hertz Where: France When: 26 March 2020 Law stated as at: 11 May 2020…
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ASA asserts jurisdiction over QLTS advertising

Written by Charlotte Groom on 05 Jun 2020

Who: The Advertising Standards Authority (ASA) and Solaw International Ltd (t/a QLTS Advantage) Where: United Kingdom When: 18 March 2020 Law stated as at: 15 May 2020 What happened: In…
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Purrfect ads: Advertising safely with animals

Written by Linda McElwee on 05 Jun 2020

Who: The Advertising Standards Authority (ASA), British Veterinary Association (BVA) Where: United Kingdom When: 9 April 2020 Law stated as at: 11 May 2020 What happened: As the nation spends…
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Influencer Zoe Sugg (aka Zoella) warned by the ASA for cashing in on ASOS affiliate links

Written by Steven Doherty on 05 Jun 2020

Who: The Advertising Standards Authority (ASA), ASOS.com LTD t/a ASOS (ASOS) and Zoe Sugg Ltd (Zoe Sugg) Where: United Kingdom When: 22 April 2020 Law stated as at: 11 May…
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Slots of responsibility: Gambling firms stop TV and radio advertising during lockdown

Written by Verity Raeside on 05 Jun 2020

Who: The Betting and Gaming Council (BGC) Where: United Kingdom When: By 7 May 2020 Law stated as at: 11 May 2020 What happened: The UK’s largest betting and gaming…
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Lord Sugar’s tooth-whitening tweet found rotten by the ASA

Written by Lucy Price on 05 Jun 2020

Who: Lord Alan Sugar, Stylideas Ltd t/a Stylsmile and the Advertising Standards Authority (ASA) Where: United Kingdom When: 6 May 2020 Law stated as at: 11 May 2020 What happened:…
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Seventy-six responses to the CMA’s online platforms and digital advertising study

Written by Thomas Stables on 05 Jun 2020

Who: Competition and Markets Authority (CMA) Where: United Kingdom When: 8 April 2020 Law stated as at: 6 May 2020 What happened: The CMA has published the responses to its…
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Subscription boxes: ASA guidance on thinking outside the box

Written by Thomas Stables on 05 Jun 2020

Who: The Advertising Standards Authority Where: United Kingdom When: 23 April 2020 Law stated as at: 6 May 2020 What happened: The ASA has released new guidance on marketing subscription…
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All Articles from 5th June 2020

The EDPB clarifies the notion of consent for the use of cookies

Royal Dutch Airlines’ offer of the Economic Comfort turns out to be misleading and unfair

Misleading ad campaign for a weight loss device

Car commercials crossing the line

ASA asserts jurisdiction over QLTS advertising

Slots of responsibility: Gambling firms stop TV and radio advertising during lockdown

Lord Sugar’s tooth-whitening tweet found rotten by the ASA

Subscription boxes: ASA guidance on thinking outside the box

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