16th November 2022 | marketinglaw

The Department for Levelling Up needs to level up their marketing communications
Written Osborne Clarke on 16 Nov 2022
What happened: The Department for Levelling Up placed seven newspaper advertorials in a variety of local and regional newspapers owned by Reach. These advertorials provided a description of what “levelling…
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ASA breaks down Q River’s biodegradable claims
Written by Gabriella Thornton on 16 Nov 2022
What happened: In February 2021, Q River published on its website and in an Amazon product listing that its baby wipes were “100% biodegradable”, stating that tests it had undertaken…
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ASA rules that Global’s ‘Top 40’ is not the ‘official’ chart
Written by Cameron Millar on 16 Nov 2022
What happened: Global runs a music singles chart titled “The Official Big Top 40” on the website www.bigtop40.com. The OCC complained the claim was misleading on the basis that Global…
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Recent ASA decisions on CBD advertising give timely reminders for companies selling CBD products
Written by Charlie Hennig Katrina Anderson on 16 Nov 2022
What happened: ASA has recently published two rulings, see here and here, that provide reminders on advertising cannabidiol (CBD) products. Both rulings involved the ASA receiving complaints from the European…
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Clear test methodology can lead to clearer noses (and claims)
Written by Stefanie Lo on 16 Nov 2022
What happened: In November 2021, a TV ad featured a woman using the BecoCleanse product. The ad included a voice-over which stated: “Each day we breath in millions of viruses…
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Digital Services Act published in Official Journal of the European Union
Written by Chloe Deng on 16 Nov 2022
What happened: On 27 October 2022, Regulation (EU) 2022/2065 on a single market for digital services and amending Directive 2000/31/EC (Digital Services Act) (DSA) was published in the Official Journal…
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Bill’s feels the heat: ASA takes issue with bottomless prosecco brunch
Written by Gregory Barton on 16 Nov 2022
What happened: On 12 October 2022, the ASA published its ruling against Bill’s in relation to several alleged breaches of the UK Code of Non-broadcast Advertising and Direct & Promotional…
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ICO updates its PECR guidance
Written by TK Spiff on 16 Nov 2022
What happened: The ICO has published two new sets of guidance on how organisations can comply with the requirements set out in the Privacy and Electronic Communications Regulations 2003 (SI…
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Marketinglaw update | November 2022
Written Osborne Clarke on 16 Nov 2022
Welcome to the latest edition of Marketinglaw. This month’s coverage includes: Regulatory updates Digital Services Act published in Official Journal of the European Union ICO updates its PECR guidance ASA…
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All Articles from 16th November 2022

The Department for Levelling Up needs to level up their marketing communications

ASA breaks down Q River’s biodegradable claims

ASA rules that Global’s ‘Top 40’ is not the ‘official’ chart

Clear test methodology can lead to clearer noses (and claims)

Digital Services Act published in Official Journal of the European Union

Bill’s feels the heat: ASA takes issue with bottomless prosecco brunch

ICO updates its PECR guidance

Marketinglaw update | November 2022

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