Latest Articles | Osborne Clarke Marketing Law

Molly-Mae’s Insta story not so “Pretty” says ASA

Who: The Advertising Standards Authority (ASA); Molly-Mae Hague and PrettyLittleThing Where: United Kingdom When: 13 July 2022 Law stated as at: 10August 2022 What happened: An Instagram story on Molly-Mae’s account in October 2021 featured the influencer modelling a PrettyLittleThing brown bodycon dress alongside text stating “You can actually shop it now on PLT – […]

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The new ambush marketing ban in Italy
Written by Angelo Molinaro Gianluigi Marino Federico Ferrara on 05 Jun 2020
Who: The Italian government and the Italian parliament Where: Italy When: 13 March 2020 (Law Decree) and 8 May 2020 (Law) Law stated as at: 21 May 2020 What happened:…
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Royal Dutch Airlines’ offer of the Economic Comfort turns out to be misleading and unfair
Written by Romy van Limpt on 05 Jun 2020
Who: The Dutch Advertising Board of Appeal (CvB), the Dutch Advertising Code Committee (RCC) and KLM Royal Dutch Airlines (KLM). Where: The Netherlands When: 20 May 2020 Law stated as…
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Misleading ad campaign for a weight loss device
Written Osborne Clarke on 05 Jun 2020
Who: The Jury of Ethical Advertisement of the ARPP (the French Advertising Regulator), Wellforme Where: France When: 26 March 2020 Law stated as at: 11 May 2020 What happened: A…
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Car commercials crossing the line
Written by Etienne de Dreuille Claire Bouchenard on 05 Jun 2020
Who: The Jury of Ethical Advertisement of the ARPP (the French Advertising Regulator) ), Kia and Hertz Where: France When: 26 March 2020 Law stated as at: 11 May 2020…
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ASA asserts jurisdiction over QLTS advertising
Written by Charlotte Groom on 05 Jun 2020
Who: The Advertising Standards Authority (ASA) and Solaw International Ltd (t/a QLTS Advantage) Where: United Kingdom When: 18 March 2020 Law stated as at: 15 May 2020 What happened: In…
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Purrfect ads: Advertising safely with animals
Written Osborne Clarke on 05 Jun 2020
Who: The Advertising Standards Authority (ASA), British Veterinary Association (BVA) Where: United Kingdom When: 9 April 2020 Law stated as at: 11 May 2020 What happened: As the nation spends…
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Influencer Zoe Sugg (aka Zoella) warned by the ASA for cashing in on ASOS affiliate links
Written Osborne Clarke on 05 Jun 2020
Who: The Advertising Standards Authority (ASA), ASOS.com LTD t/a ASOS (ASOS) and Zoe Sugg Ltd (Zoe Sugg) Where: United Kingdom When: 22 April 2020 Law stated as at: 11 May…
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Slots of responsibility: Gambling firms stop TV and radio advertising during lockdown
Written by Verity Raeside on 05 Jun 2020
Who: The Betting and Gaming Council (BGC) Where: United Kingdom When: By 7 May 2020 Law stated as at: 11 May 2020 What happened: The UK’s largest betting and gaming…
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Lord Sugar’s tooth-whitening tweet found rotten by the ASA
Written by Lucy Price on 05 Jun 2020
Who: Lord Alan Sugar, Stylideas Ltd t/a Stylsmile and the Advertising Standards Authority (ASA) Where: United Kingdom When: 6 May 2020 Law stated as at: 11 May 2020 What happened:…
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Seventy-six responses to the CMA’s online platforms and digital advertising study
Written by Thomas Stables on 05 Jun 2020
Who: Competition and Markets Authority (CMA) Where: United Kingdom When: 8 April 2020 Law stated as at: 6 May 2020 What happened: The CMA has published the responses to its…
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Subscription boxes: ASA guidance on thinking outside the box
Written by Thomas Stables on 05 Jun 2020
Who: The Advertising Standards Authority Where: United Kingdom When: 23 April 2020 Law stated as at: 6 May 2020 What happened: The ASA has released new guidance on marketing subscription…
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ASA slams down on misleading and irresponsible COVID-19 claims
Written by Rebecca Chui on 05 Jun 2020
Who: The Advertising Standards Authority (ASA), Public Health England (PHE), Medicines and Healthcare products Regulatory Agency (MHRA), Novads OU (Novads), Vic Smith Bedding Ltd (VSB), Easy Shopping 4 Home Ltd…
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Featured Article

Molly-Mae’s Insta story not so “Pretty” says ASA

News

Royal Dutch Airlines’ offer of the Economic Comfort turns out to be misleading and unfair

Misleading ad campaign for a weight loss device

Car commercials crossing the line

ASA asserts jurisdiction over QLTS advertising

Slots of responsibility: Gambling firms stop TV and radio advertising during lockdown

Lord Sugar’s tooth-whitening tweet found rotten by the ASA

Subscription boxes: ASA guidance on thinking outside the box

ASA slams down on misleading and irresponsible COVID-19 claims

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