All Articles in Advertising
Tobacco manufacturers are not persona non grata at French’s sport events
Tobacco manufacturers are not persona non grata at French’s sport events Three tobacco manufacturers that signed public relations services agreements with the French Tennis Federation (Fédération française de tennis, FFT), within the context of the French Tennis Open Roland-Garros, were sued by the National Committee against Smoking (Comité national contre le tabagisme, CNCT). The French Court of Cassation found the manufacturers not liable of illicit tobacco advertising. Claire Bouchenard reports.
Dynamic pricing in travel ads
Dynamic pricing in travel ads ASA publishes an opinion piece on savings claims and dynamic pricing in holiday adverts. Daisy Jones reports.
Are ‘fibre’ broadband ads misleading?
Shocking claims held compliant, as carefully crafted and well-substantiated
HFSS Rules and Guidance
ASA reports on gender stereotyping in ads
The UK’s advertising regulator is gearing up to establish new standards on gender stereotyping and new rules on objectifying/inappropriately sexualising women and on normalising unhealthy body images. Jamie Heatly reports.
“No second night sleeping rough” – ASA rules on ad claim
The ASA rules on the Whitechapel Centre’s claim on their website “NO SECOND NIGHT OUT ON THE STREETS. TELL US ABOUT A ROUGH SLEEPER.” Daisy Jones reports.
Influencer’s speech considered as advertisement
The executive board of the French advertising self-regulatory organization (ARPP) has agreed on new guidelines regarding online posts by influencers (bloggers, vloggers) in collaboration with brands. Margaux Hammer reports.
Commercial spots must comply with ARPP’s “Gambling” Recommendation
Two private individuals referred a new commercial spot broadcast by the French lottery operator (La Française des Jeux) to the ARPP’s Jury of Ethical Advertisement. The jury found that this “Escape Game Loto” did not comply with ARPP’s Gambling Recommendation. Margaux Hammer reports.
Guardian sues Rubicon for undisclosed fees from programmatic advertising
Disguised/surreptitious advertising and online influencers under the Government’s magnifying glass