All Articles in Advertorial
Don’t ‘fur-get’ that substantiation needs to be specific to your product
Carbon neutral claims on food packaging: the complex task of separating the wheat from the chaff
Ofcom opens consultation on HFSS advertising restrictions
ASA zeroing in on ‘net zero’ and ‘carbon neutral’ advertising claims
Affiliate links make for bad news
The ASA rules on whether homepage headlines and articles containing affiliate links, found on the MailOnline and www.dailymail.co.uk, are obviously identifiable as marketing communications, Pippa Smith reports.
Are online advertising restrictions really keeping children safe?
The ASA publish its 100 Children Report which sets out to understand what adverts children are being shown online.
Regulations around body image concerns in advertising is declared sufficient
ASA publishes anticipated research into consumer understanding of ‘carbon neutral’, ‘net zero’, and electric and hybrid vehicle claims
The Department for Levelling Up needs to level up their marketing communications
Recent ASA decisions on CBD advertising give timely reminders for companies selling CBD products
Clear test methodology can lead to clearer noses (and claims)
