Alcohol Archives | Page 5 of 7 | marketinglaw

Ofcom approves BCAP moves to tighten booze, gambling ad scheduling rules
Written Osborne Clarke on 14 Jan 2014
Who: The Office of Communications (“Ofcom”) and the Broadcast Committee of Advertising Practice (“BCAP”) When: 17 December 2013 Law as stated at: 6 January 2014 Where: UK Area of law:…
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Ofcom asks TV ad regulators to review children and alcohol rules
Written Osborne Clarke on 09 Jul 2013
Topic: Advertising Who: Ofcom Where: UK When: May 2013 and onwards Law stated as at: July 2013 What happened: The results of Ofcom’s latest research into alcohol advertising were published…
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Social media guidance from US Alcohol and Tobacco Tax and Trade Bureau for alcohol brands
Written Osborne Clarke on 08 Jul 2013
Topic: Social media Who: The US Alcohol and Tobacco Tax and Trade Bureau When: 15 May 2013 Where: USA Law stated as at: 9 July 2013 What happened: New…
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Home Office consults on restrictions on alcohol promotions
Written Osborne Clarke on 01 Feb 2013
Topic: Alcohol Who: Home Office When: November 2012 Where: UK Law stated as at: 31 December 2012 What happened: The Home Office has launched a consultation on a number of…
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Scotland calls time on “irresponsible” booze promotions
Written Osborne Clarke on 04 Nov 2011
Faced with depressing alcohol misuse statistics, the Scottish Government has acted to clamp down on “two for one” and other retail drinks promotions. Recent CAP/BCAP Guidance points out that these…
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Drink ad watchdog warns of looming booze label deadline
Written Osborne Clarke on 06 Oct 2011
Industry funded drinks advertising and packaging regulator the Portman Group has reminded the industry that the deadline for drinks labels to carry prescribed advisory wording is not so very far…
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Scotland bans drinks promos
Written Osborne Clarke on 03 Dec 2010
With alcohol misuse estimated to cost the Scottish economy up to £4.6bn a year, Scottish MPs have voted in favour of a raft of measures thought to be the toughest…
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ASA takes dim view of champagne bath
Written Osborne Clarke on 05 Nov 2010
Virgin Holidays’ “Rockstar Service” campaign has certainly turned heads but a London Underground poster got a different reaction with a visual of guitarist and hotel staff member apparently pouring champagne…
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Booze ads and sponsors in MPs’ sights
Written Osborne Clarke on 02 Feb 2010
A “First Report” on alcohol recently published by the House of Commons Health Committee made sobering proposals for tighter controls on drink marketing, including a ban on alcohol brands sponsoring…
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Scotch Whisky gets special protection
Written Osborne Clarke on 04 Jan 2010
The Scotch Whisky Regulations 2009 have been signed off and impact on the advertising, labelling and distribution of Scotch Whisky. Over a hundred distilleries are protected including the Glenlivet, the…
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New Portman Group guide to digital marketing of alcohol
Written Osborne Clarke on 03 Dec 2009
The Portman Group has published a new guide aiming to stop alcohol brands targeting underage consumers or encouraging harmful drinking through digital marketing. Can a socially responsible route be followed?…
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“Ladies drink for free” faces axe
Written Osborne Clarke on 01 Jun 2009
HM Govt is consulting on a statutory Code of Practice for Alcohol Retailers. Tight controls over “all you can drink”-style promotions feature and linked new Food Safety Act requirements for…
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