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The ‘unfiltered’ truth behind product #ads
Written Osborne Clarke on 28 Apr 2023
Who: The Advertising Standards Authority (ASA) and Charlotte DawsonWhere: United KingdomWhen: 15 February 2023Law stated as at: 8 March 2023 What happened:Influencer Charlotte Dawson posted three social media stories. Two…
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Ofcom opens consultation on HFSS advertising restrictions
Written by Stefanie Lo Katrina Anderson on 28 Apr 2023
Who: The Advertising Standards Authority (ASA) and The Office of Communications (Ofcom)Where: United KingdomWhen: 21 February 2023Law stated as at: 6 March 2023 What happened:Ofcom launched a consultation on its…
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ASA issues warning on the use of violence in adverts
Written Osborne Clarke on 24 Feb 2023
Who: The Advertising Standards Authority (ASA) and Surfshark B.V. t/a SurfsharkWhere: United KingdomWhen: 18 January 2023Law stated as at: 9 February 2023 What happened:There was an embedded paid-for ad in…
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BrewDog’s fruity claim not so grape: ASA issues further warnings on how to promote alcoholic products
Written Osborne Clarke on 25 Jan 2023
Who: The Advertising Standards Authority (ASA) and BrewDog Plc (BrewDog)Where: United KingdomWhen: 7 December 2022Law stated as at: 11 January 2023 What happened:A marketing email sent out by BrewDog featured…
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Recent ASA decisions on CBD advertising give timely reminders for companies selling CBD products
Written by Charlie Hennig Katrina Anderson on 16 Nov 2022
What happened: ASA has recently published two rulings, see here and here, that provide reminders on advertising cannabidiol (CBD) products. Both rulings involved the ASA receiving complaints from the European…
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Bill’s feels the heat: ASA takes issue with bottomless prosecco brunch
Written by Gregory Barton on 16 Nov 2022
What happened: On 12 October 2022, the ASA published its ruling against Bill’s in relation to several alleged breaches of the UK Code of Non-broadcast Advertising and Direct & Promotional…
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Recent ASA decisions on health and nutrition claims serve as a reminder to alcohol brands
Written by Gregory Barton on 20 Oct 2022
Who: The Advertising Standards Authority (ASA) and Eden Mill Distillery t/a Ramsay’s Gin (Ramsay’s Gin) and the ASA and Brew York Ltd t/a Brew York (Brew York) Where: United Kingdom…
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Lights, camera, inaction part two: DCMS’ report on influencer culture fails to influence government
Written by Verity Raeside on 20 Oct 2022
Who: Digital, Culture, Media and Sport Committee (DCMS) and the UK government Where: United Kingdom When: 23 September 2022 Law stated as at: 6 October 2022 What happened: The DCMS…
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Influencers shilling for cryptoassets held “misleading and irresponsible”
Written Osborne Clarke on 20 Oct 2022
Who: The UK Advertising Standards Authority (ASA), Eve and Jessica Gale (the Gale twins), Elizabeth O’Donnell (O’Donnell). Where: United Kingdom When: 7 September 2022 Law stated as at: 10 October…
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Gambling and lottery ads featuring football stars won’t score with the ASA
Written by Amelia Hodder Ben Nicholson on 20 Oct 2022
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 1 October 2022 Law stated as at: 10 October 2022 What happened: New…
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Wild Drinks deemed too wild
Written by Gregory Barton Katrina Anderson on 21 Sep 2022
Who: The Advertising Standards Authority (ASA) and Wild Drinks Group Limited (Wild Drinks) Where: United Kingdom When: 17 August 2022 Law stated as at: 5 September 2022 What happened: On…
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Molly-Mae’s Insta story not so “Pretty” says ASA
Written Osborne Clarke on 17 Aug 2022
Who: The Advertising Standards Authority (ASA); Molly-Mae Hague and PrettyLittleThing Where: United Kingdom When: 13 July 2022 Law stated as at: 10August 2022 What happened: An Instagram story on Molly-Mae’s…
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All Articles in Branded content

Ofcom opens consultation on HFSS advertising restrictions

BrewDog’s fruity claim not so grape: ASA issues further warnings on how to promote alcoholic products

Bill’s feels the heat: ASA takes issue with bottomless prosecco brunch

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