Branded content Archives | Page 4 of 7 | marketinglaw

Plastic grass falls foul of ‘eco-friendly’ claim
Written by Oliver Smithson Octavia Taylor on 20 Jul 2022
Who: The Advertising Standards Authority (ASA) and Evergreens (UK) Ltd (Evergreens), trading as ArtificialGrass.com Where: United Kingdom When: 8 June 2022 Law stated as at: 1 July 2022 What happened:…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Gambling ads starring footballers and reality TV stars to be shown the red card
Written by Sharon D'Silva on 14 Jun 2022
Who: The Advertising Standards Authority (ASA) and Committee for Advertising Practice (CAP) Where: United Kingdom When: New rules to take effect from 1 October 2022 Law stated as at: 6…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
ASA deems Cadbury advert misleading
Written by Holly Baker on 14 Jun 2022
Media & IP Who: The Advertising Standards Authority (ASA) and Mondelez UK Ltd t/a Cadbury (Cadbury) Where: United Kingdom When: 27 April 2022 Law stated as at: 26 May 2022…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
New Environmental Claims Guidance from CAP, BCAP and the European Commission
Written by Gabriella Thornton on 18 May 2022
Who: The Advertising Standards Authority (ASA), Committee of Advertising Practice (CAP), Broadcast Committee of Advertising Practice (BCAP) and the European Commission. Where: England and Wales, EU When: 9 December 2021…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
ASA lays out plans to tackle harmful racial stereotypes in ads
Written by TK Spiff on 13 Sep 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: December 2020 Law stated as at: May 2021 What happened: Following the death of George Floyd in May 2020, many…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Social media filters: How much is too much?
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) and two tanning product companies alongside two social media influencers Where: United Kingdom When: 3 February 2021 Law stated as at: 5 February 2021…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP concludes gender stereotyping 12 month review
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Brexit certainty for advertisers
Written by Holly Barber Collis on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Healthy ad, healthy mind
Written by Holly Barber Collis on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 October 2020 Law stated as at: 2 November 2020 What happened? ASA has issued some guidance relating to advertisers’…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP and BCAP updates to alcohol rules
Written by Chloe Deng on 30 Mar 2021
Who: Committees of Advertising Practice (CAP) Where: United Kingdom When: 21 January 2021 Law stated as at: 1 February 2021 What happened: CAP has announced some immediately effective minor updates…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP & BCAP consulting on new rules for ‘cosmetic interventions’
Written by Katrina Anderson on 21 Oct 2020
Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Here’s looking at you, kid: CAP reflects on children’s recognition of online advertising
Written by Charlotte Groom on 21 Oct 2020
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 30 July 2020 Law stated as at: 30 September 2020 What happened: CAP…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook

Categories

Recent contributors

Ben Dunham
Partner, London
Gianluigi Marino
Partner, Head of Digitalisation, Italy
Matthew White
Associate, London
Emily Tombs
,

Sign up to our newsletter