Santa’s booze ban: ad appeals to kids
ASA rules against the use of family favourite characters to advertise age-restricted products. Alex Lowe reports.
All Articles in Brands
IAB UK’s interactive insights on advertising trends leading to 2030
IAB UK publishes a report exploring advertising and marketing trends in the lead up to 2030 and beyond. Louisa Morrison and Anna Matsiienko report.
Celebrity craze: ASA reveals what captivates young audiences in ads
ASA research highlights the importance of understanding youth engagement with celebrities to better protect children from gambling ads. Millie Bird reports.
UK government’s view is that pure brand advertising is not in scope of the incoming advertising restrictions on less healthy foods
The minister for public health, Ashley Dalton MP, confirms the government’s view that pure brand advertising is not in scope of the incoming advertising restrictions on less healthy foods, Gregory Barton reports.
What’s next for body image in advertising: unhealthy body image prompts ASA ruling
The ASA considered the model appearing in the ad for denim leggings to look unhealthily thin due to her pose, camera angle and styling, which strongly emphasised the slimness of the model’s legs.
ASA unwraps High Seat’s misleading festive delivery guarantee
High Seat Ltd, a furniture retailer, posted advertisements on their website, in two emails and in a leaflet.
Something smells off: ASA ruling on misleading perfume prices
The ASA has considered whether a price claim on a perfume sample was misleading and the use of a “from” price. Aisling Farley reports.
ASA delivers its top tips to marketers of age-restricted ads
The ASA has given its top tips on how to ensure children are not exposed to age-restricted ads. Melissa Woodfield reports.
ASA grounds Wizz Air’s green claim
UK government’s new rules and guidance on HFSS advertising restrictions
Four the record: ISBA & IMTB’s Influencer Marketing Code hits version 4
ASA’s active monitoring and strict approach to food supplement claims: five takeaways
Key takeaways for food manufacturers following a recent increase in ASA action against food supplement claims, Stefanie Lo reports.
