Brands Archives | marketinglaw

eSports in season for regulator

Written by Linda McElwee on 26 Jun 2020

Who: Committee of Advertising Practice (CAP), the Advertising Standards Authority (ASA), GambleAware Where: United Kingdom When: 23 April 2020 Law stated as at: 16 June 2020 What happened: The outbreak…
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ASA says no to Coral’s “have another go” promotion.

Written by Thomas Devred Katrina Anderson on 26 Jun 2020

Who: The Advertising Standards Authority (ASA) and LC International Limited Where: United Kingdom When: 3 June 2020 Law stated as at: 9 June 2020 What happened: The UK’s ASA has…
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CMA investigates misleading online reviews

Written by Verity Raeside on 26 Jun 2020

Who: UK Competition and Markets Authority (CMA) Where: United Kingdom When: 22 May 2020 Law stated as at: 9 June 2020 What happened: The CMA has launched an investigation into…
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ASA and CAP release Annual Report for 2019: Using technology for good

Written by Steven Doherty on 25 Jun 2020

Who: The Advertising Standards Authority (ASA) and Committees of Advertising Practice (CAP) Where: United Kingdom When: 03 June 2020 Law stated as at: 09 June 2020 What happened: On 03…
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The new ambush marketing ban in Italy

Written by Angelo Molinaro Gianluigi Marino Federico Ferrara on 05 Jun 2020

Who: The Italian government and the Italian parliament Where: Italy When: 13 March 2020 (Law Decree) and 8 May 2020 (Law) Law stated as at: 21 May 2020 What happened:…
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Purrfect ads: Advertising safely with animals

Written by Linda McElwee on 05 Jun 2020

Who: The Advertising Standards Authority (ASA), British Veterinary Association (BVA) Where: United Kingdom When: 9 April 2020 Law stated as at: 11 May 2020 What happened: As the nation spends…
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Influencer Zoe Sugg (aka Zoella) warned by the ASA for cashing in on ASOS affiliate links

Written by Steven Doherty on 05 Jun 2020

Who: The Advertising Standards Authority (ASA), ASOS.com LTD t/a ASOS (ASOS) and Zoe Sugg Ltd (Zoe Sugg) Where: United Kingdom When: 22 April 2020 Law stated as at: 11 May…
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Lord Sugar’s tooth-whitening tweet found rotten by the ASA

Written by Lucy Price on 05 Jun 2020

Who: Lord Alan Sugar, Stylideas Ltd t/a Stylsmile and the Advertising Standards Authority (ASA) Where: United Kingdom When: 6 May 2020 Law stated as at: 11 May 2020 What happened:…
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ASA slams down on misleading and irresponsible COVID-19 claims

Written by Rebecca Chui on 05 Jun 2020

Who: The Advertising Standards Authority (ASA), Public Health England (PHE), Medicines and Healthcare products Regulatory Agency (MHRA), Novads OU (Novads), Vic Smith Bedding Ltd (VSB), Easy Shopping 4 Home Ltd…
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ASA issues guidance on free trials and changes to promotions

Written by Chloe Deng Anna Williams on 05 Jun 2020

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: April 2020 Law stated as at: 11 May 2020 What happened: Free trials The ASA has issued a short guidance…
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Complaints about Vape Nation’s e-cig adverts go up in smoke.

Written by Steven Doherty on 06 May 2020

Who: The Advertising Standards Authority (ASA) and Vape Nation Ltd t/a 88Vape (Vape Nation). Where: United Kingdom When: 18 March 2020 Law stated as at: 3 April 2020 What happened:…
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Focus on Direct Marketing for the Belgian DPA

Written by Benjamin Docquir Louis Hoffreumon on 06 May 2020

Who: The Belgian Data Protection Authority (BDPA) Where: Belgium When: 17 January 2020 Law stated as at: 2 April 2020 What happened: The BDPA issued its first guidelines of the…
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