All Articles in Brands

Will canned ham ever be the same again? More to the point, could Hormel, owner of the 1937 vintage brand, prevent registration of “Spam Arrest” for anti (electronic) spam software?…

The ECJ Advocate General has opined on key points in the O2/3 “bubbles ad” litigation brought by O2 against Hutchison 3G over a comparative TV ad for “3”. If the…

Were there any issues with registering a trademark that made a sideswipe at products from a particular country? Perhaps surprisingly, this was not the reason why registration was refused. So…

The FA opposed an attempt by “Jules Rimet Cup Ltd” to register a football-kicking lion cartoon and the words “World Cup Willie” as a UK trade mark. But how could…

The founders of a big Apple fitness centre dubbed “Health and the City” admitted the famous TV show using the name’s last three words was in the back of its…

New, high end sun lotion P20 found itself competing with “C20″ in surprisingly similar packaging. But could the judge differentiate the parties’ cases when it came to deciding whether to…

Time was when the Trade Marks Registry rejected a trade mark registration application if it conflicted with an existing registration. Since 1 October 2007 all this has changed and the…

The owners of the Red Bull brand were not impressed by third party-owned domain names “betterthenredbull.com” and “betterthanredbull.com”. They were positively raging to discover these were links to sites advertising…

Europe’s Court of First Instance’s verdict that wine and wine glasses are different products seems unexceptional. But what if it means that Ireland’s iconic “Waterford” brand and CTM cannot be…

Back in January we reported that a trade mark application by esure Insurance Limited to register the shape and appearance of a computer mouse on wheels as a trade mark…