The ASA has found that Motorpoint’s ad claiming that consumers could save “up to £17,000” on nearly new used cars did not accurately represent the true nature of the sale and was misleading.
The ICO has published final guidance on storage and access technologies under PECR, incorporating new sections on the exceptions for statistical purposes, appearance and emergency assistance introduced by the Data (Use and Access) Act 2025, and provided an update on its online tracking strategy.
CAP publishes an article explaining the ASA’s remit in relation to cross-border ads.
This article explores key topics likely to shape 2026 regulatory agenda in the advertising and marketing industry in both the UK and the EU.
The ASA has banned We Buy Any Car ads, after upholding complaints from competitors, ruling that the ad was misleading and made unsubstantiated comparative claims about the speed and guarantees of its service.
The ASA found that ads for Aramco’s F1 partnership did not contain environmental claims.
The ASA and CAP’s 2024 annual report highlights significant enhancements in ad monitoring using AI. Millie Bird reports.
CAP and BCAP codes have been amended following the UCPs provisions in the DMCCA coming into force on 6 April 2025. Josephine O’Dowd reports.
The ASA has reported on its increasing use of artificial intelligence in regulation of UK online advertising, Emily Addleman reports.
The UK government looks at the current advertising regulatory system in the UK with specific reference to advertising to children. Bryana Daniels and Josephine O’Dowd report.
