All Articles in Cars
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The ASA investigates ads featuring in-car tech
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Decision against Euromaster highlights approach to comparative advertising under French regulation
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Do intermediaries count as “sellers” for the purposes of consumer law when marketing products for private sellers?
A dispute over a second-hand car in Belgium raised some interesting issues for the Court of Justice of the European Union to consider regarding the role of intermediaries in sales between private sellers. Thomas Spanyol reports.
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BMW sues BMW specialist Technosport London Ltd over use of BMW brands
“Technosport are the BMW and Mini specialist garage for servicing & maintenance in London” says the search engine result. How much use can a non-authorised garage make of car brands? Kate Robinson reports the judgement in BMW vs Technosport.
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Ofcom probes Pentagon Vauxhall offers in Gem 106 broadcast
“Brand new Astras from £9995” said radio commercial references between 15 and 30 September 2015. But a potential customer contacted the dealer on 29 September and was told the offer had ended. Chloe Dumoulin-Richet reports.
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Did Jeep radio ad encourage unsafe driving?
In a development picked up by the US ad industry press as a tad absurd, the ASA considered whether a Jeep Cherokee radio ad encouraged unsafe driving and thereby breached the CAP Code. Fiona Schneider reports.
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“Made in Sweden” is OK for a car made in Belgium
The ASA received three complaints about a Volvo radio ad with the end line “Made in Sweden, tuned in Britain.” The alleged problem was that the car in question was not made in Sweden. Vicki Hawkins reports.
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Could BMW M235i tweet irresponsibly depict speed?
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Were ASA “insufficiently clear” findings against BMW sufficiently clear?
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Dutch database dust-up
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Vauxhall Astra ad probed by ASA
