All Articles in Children
CAP Guidance on Children and Age-Restricted Ads Online
ASA blogger ruling sheds light on “control” definition
Use of Term “Natural” When Advertising Food / Drinks Products
Normalisation of sexting: Kaspersky’s ad is criticised by the ASA and the NSPCC
Use of Term “Natural” When Advertising Food / Drinks Products
Katie Vickery and Claire Temple look at a recent ruling by the ASA, and useful clarification, on the use of the term “natural” by Appy Food & Drinks Ltd (“Appy”) when describing their range of fruit juice drinks for children.
CAP cracks down on HFSS food and drink ads
Wave goodbye to your favourite characters featuring in junk food ads. CAP’s ban on the advertising of HFSS food and drinks to children begins in July 2017. Chloe Deng reports.
ASA rules that untargeted Halloween-fest ads are irresponsible
The public placement of billboard posters for the Frightmare Halloween Festival breached CAP Code rules on the socially responsible preparation of ads. Jamie Heatly reports.
Consultation on the sexual portrayal of under-18s in advertising
Consultation on the sexual portrayal of under-18s in advertising CAP and BCAP close their consultation on new rules aimed at preventing the sexual portrayal of under-18s in advertising. Jude King reports.
Sustain challenges the fillings used in the ‘Banana Surprise’ ad. What did the ASA decide following CAP’s consultation?
BCAP softens its pester power code rule
Broadcast advertisers are given a little more flexibility in advertising to children, following a change to the BCAP Code. Jamie Heatly reports.
Ladbrokes’ Iron Man email promo gets Stark disapproval from ASA
But can an email sent to over-18’s only still appeal to children? Thomas Spanyol investigates.