Comparative Archives | Page 6 of 13

Eircom campaign angers competitors
Written Osborne Clarke on 16 Apr 2014
Who: Liberty Global / UPC and eircom Where: Ireland When: 17 February 2014 Law stated as at: 27 March 2014 What happened: eircom, the largest phone and broadband provider in…
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OFT closes investigations into furniture sector pricing practices
Written Osborne Clarke on 15 Apr 2014
Who: The OFT has closed its investigation into the pricing practices of 6 furniture and carpet retailers Where: England When: The investigation commenced in 2012 and ended on 21 March 2014…
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Can domain names and metatags be “advertising” under the Misleading and Comparative Advertising Directive?
Written by Nick Johnson on 07 Aug 2013
Who: Belgian Electronic Sorting Technology NV v Bert Peelaers, Visys NV Where: Court of Justice of the European Union (CJEU) When: 11 July 2013 Law stated as at: 5 August…
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The best paint in the world?
Written Osborne Clarke on 09 Jul 2013
Topic: Comparative Who: Advertising Standards Authority, Marston & Langinger Ltd, Farrow and Ball Ltd. Where: the UK When: 26 June 2013 Law stated as at: 9 July 2013 What happened:…
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M&S given leave to appeal Interflora keywords judgment
Written Osborne Clarke on 10 Jun 2013
Who: Interflora Inc and Anor vs Marks & Spencer Plc Where: Chancery Division of the High Court, London When: 3 June 2013 Law stated as at: 3 June 2013 What…
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Is “28 day” rule compliance enough?
Written by Ben Dunham on 09 Apr 2013
Topic: Prices Who: Toys “R” Us Limited (“Toys “R” Us”) and the Advertising Standards Authority (“ASA”) When: 13 March 2013 Where: UK Law stated as at: 25 March 2013 What…
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CAP changes rules on price comparisons
Written by Nick Johnson on 07 Mar 2013
Topic: Comparative Who: Committee of Advertising Practice, Broadcast Committee of Advertising Practice Where: UK When: 20 February 2013 Law stated as at: 5 March 2013 What happened: On 20 February 2013,…
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Clearcast re-issues Notes of Guidance and irks Sodastream with ad ban
Written by Nick Johnson on 01 Feb 2013
Topic: Comparative Who: Clearcast, Sodastream Where: UK When: November 2012 Law stated as at: 8 January 2013 What happened: Our December update missed out on reporting two separate November 2012…
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“UK’s favourite online beauty store” challenged
Written Osborne Clarke on 06 Dec 2012
A YouTube ad for online beauty retailer www.feelunique.com claimed it was “the UK’s favourite beauty store.” Competitor Beautybay.com challenged, but Feelunique responded with evidence of highest sales in the last…
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BCAP consults on price comparison rule change
Written Osborne Clarke on 04 May 2012
When a supermarket compares the price of its own label product with that of an equivalent premium brand, is this necessarily misleading? The Broadcast Committee of Advertising Practice does not…
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“Outstanding” claim challenged
Written Osborne Clarke on 04 May 2012
Dyson, ever vigilant to bring its competitors to book over their ads, challenged whether a claim by Vax that its Air Cylinder multi cyclonic cleaner had “outstanding suction power” was…
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Was “UK’s best kitchen installation service” claim mere puff?
Written Osborne Clarke on 06 Dec 2011
Homebase thought it got an all clear from Trading Standards for an unsubstantiated “best service” claim in its kitchen installation ads, but did the Advertising Standards Authority take the same…
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All Articles in Comparative

Eircom campaign angers competitors

OFT closes investigations into furniture sector pricing practices

Can domain names and metatags be “advertising” under the Misleading and Comparative Advertising Directive?

The best paint in the world?

M&S given leave to appeal Interflora keywords judgment

Is “28 day” rule compliance enough?

CAP changes rules on price comparisons

Clearcast re-issues Notes of Guidance and irks Sodastream with ad ban

“UK’s favourite online beauty store” challenged

BCAP consults on price comparison rule change

“Outstanding” claim challenged

Was “UK’s best kitchen installation service” claim mere puff?

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