Keeping track: the ICO's regulation of online advertising tracking
The article explores the ICO’s 2025 online tracking strategy. Tamara Quinn and Anna Matsiienko report.
All Articles in Consumer protection
ASA’s crackdown on misleading investment ads
ASA grounds Wizz Air’s green claim
Currency Wave’s ad waved away by ASA
Ringing in the changes: updated guidance on presenting mid-contract price rises in telecoms ads
National Cyber Security Centre issues malvertising guidance: what brands should expect from digital advertising partners
UK government’s new rules and guidance on HFSS advertising restrictions
Four the record: ISBA & IMTB’s Influencer Marketing Code hits version 4
Exclusions apply? ASA reminds how not to mislead consumers
ASA rules against insurance company’s ads that omitted material information and misleadingly gave the impression that all medical procedures were included in the plan when exclusions applied. Anna Matsiienko reports.
ASA’s active monitoring and strict approach to food supplement claims: five takeaways
Key takeaways for food manufacturers following a recent increase in ASA action against food supplement claims, Stefanie Lo reports.
KeyForHer food supplements: key reminders for claims targeted at those experiencing menopause
ASA rules against a food supplement manufacturer’s exaggerated re-wording of an authorised claim, Stefanie Lo reports.
E-cigarette affiliate marketing schemes go up in smoke
The ASA has released a set of rulings against affiliate marketing programmes operated by e-cigarette websites. Verity Raeside reports.
