They were trailed in February 2015 and now, under the headline “Tackling the issues that matter the most,” the UK’s main advertising regulator has announced their introduction. What exactly are they and what are their practical impacts? Jude King explains.
In response to industry representations and following a full public consultation, the Committee of Advertising Practice has announced immediate changes to the CAP Code to allow greater freedom to advertise responsible weight loss programmes. Chloe Deng reports.
At Osborne Clarke’s 17th “Look Back, Face Forward” marketing law forum on 2 December 2015, Jude King and Stephen Groom made their predictions. Catch their slides here.
As part of its campaign against nuisance callers, the ICO is writing to over 1,000 companies who buy and sell people’s names and numbers. They will be invited to explain how they comply with data protection laws. Thomas Spanyol reports.
The UK data privacy watchdog has taken further enforcement action against nuisance texters, this time issuing penalties totalling £250,000 in quick succession against “UKMS Money Solutions” among others. George Garrard reports
In his last keynote at Osborne Clarke’s annual marketing law forum before stepping down next summer, ICO head Christopher Graham made his thoughts clear on life for UK marketers after EU data protection law reforms come into force. Stephen Groom reports.
The challenged pack promised “1 package, containing 7 pieces, equivalent to up to 21 orgasms.” Competitor Fair Squared filed for an interim injunction, alleging this was misleading. Stephan Bahner of Osborne Clarke Cologne reports on the court’s decision.
Now the subject of UK litigation involving claimants Judith Vidal Hall & others, difficulties faced by Google after employees developed a “workaround” that thwarted “do not track” software have revived in the US. Sara McDiamond reports.
The Bavarian Data Protection Authority has imposed a five figure fine on both seller and purchaser over alleged unlawful transfers of customer email addresses in an asset purchase deal. Barney Sich reports.
Following a wide review of online advertorials, estimating that online reviews potentially influenced £23bn of consumer spending a year, the CMA is now investigating selective publication of reviews and lack of transparency around those that are published. Ben Poole reports.
Budget airline Ryanair has called on Google to take more action to protect consumers from “lookalike” screenscraper sites. eDreams is one of the sites Ryanair has named, but eDreams denies any wrongdoing. Thomas Spanyol reports.
Following the scrapping of the “substantial damage or substantial distress” requirement for imposing fines of up to £500,000 for spamming, the ICO has found “no mitigating factors” and penalised Help Direct UK accordingly. Stephen Groom reports.
