Guidance for influencer advertising published
CAP has issued guidance to influencers on when their content needs to be labelled as advertising. Elliott Prentiss reports.
All Articles in Consumer protection
European Commission announces first piece of cross-platform regulation to ensure online platforms and search engines deal fairly with other businesses
The European Commission has announced the first piece of cross-platform regulation which aims to ensure that online platforms and search engines deal fairly with other businesses
Substantial reforms to consumer law coming soon
Are ‘fibre’ broadband ads misleading?
Instagram following FTC warnings
After the FTC fires out letters to 90 online influencers, Instagram launches a new transparency tool to benefit both brands and audiences. Chloe Deng reports.
CMA promises a crack-down on online gambling operators who ignore consumer legislation
The CMA has promised enforcement action against unfair practices and promotions in the online gambling sector. We look at what this means and what the CMA and Gambling Commission are contemplating. Anna Williams reports.
Influencer’s speech considered as advertisement
The executive board of the French advertising self-regulatory organization (ARPP) has agreed on new guidelines regarding online posts by influencers (bloggers, vloggers) in collaboration with brands. Margaux Hammer reports.
Normalisation of sexting: Kaspersky’s ad is criticised by the ASA and the NSPCC
ASA’s investigation into broadband providers’ use of “fibre” in advertising
On 31 March 2017 ASA announced it is reviewing the potentially misleading use of “fibre” to describe both part-fibre and full-fibre broadband advertising. Marie-Claire Smith reports.
CAP note on weight loss claims
CAP guidance on weight loss food ads. CAP has once more issued guidance for advertisers in the food sector on how to ensure weight loss claims are responsible and compliant. Stefania Grosso reports.
No more “28 day” rule – pricing and promotions under the spotlight
The long-awaited CTSI guide to pricing practices has introduced a step change in pricing considerations Well-known rules, such as the “28-days” rule for price establishment, have been replaced.
CAP issues new guidance regarding auction guide prices which focuses the spotlight on non-optional fees
Hidden fees are going, going, gone! Non-optional fees should no longer be a surprise where auctions are concerned. We take a look at the guidance issues by CAP where auction guide prices are concerned. Stefania Grosso reports.
