Temperature rising in Europe for consumer claims
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All Articles in Consumer protection
Big VAT changes for B2C supplies of e-services in the EU
CJEU nixes Belgian price promotion laws
French authorities block UK operated financial services sites
New Guidance on alcohol promotions
Intellectual Property Office claims passing off
ICO publishes draft privacy seal scheme
EC highlights discrimination risks
FCA warning: we will take action against consumer credit ad compliance failings
FTC acts on L’Oreal anti-ageing claims
US campaigns claimed Lancome Genifique and Paris Youth Code products were clinically proven to provide ant-ageing benefits by targeting users’ genes. L’Oreal has now agreed to settle US Federal Trade Commission charges of deceptive advertising. Flick Fisher reports.
“Free” claims in apps and games: more regulator action
CAP top tips for affiliate marketers and PhonepayPlus pipe up too
Digital affiliates drive traffic to brands’ sites and earn a commission for each sale this generates. After various Advertising Standards Authority “Complaint upheld” findings in the sector, the Committee of Advertising Practice and PhonepayPlus have taken action. Anna Williams reports.
