All Articles in ecommerce
CAP top tips for affiliate marketers and PhonepayPlus pipe up too
Digital affiliates drive traffic to brands’ sites and earn a commission for each sale this generates. After various Advertising Standards Authority “Complaint upheld” findings in the sector, the Committee of Advertising Practice and PhonepayPlus have taken action. Anna Williams reports.
New principles for parcel deliveries
New guidance from Brussels on consumer rights directive
Spam judgment against John Lewis highlights limits of soft opt-in and ICO Guidance, but questions remain
For the first time, judgment has been given in a fully argued case in which compensation was claimed for receipt of spam. Some key facts are still unclear, but Stephen Groom identifies lessons already clear for all websites with a registration procedure.
Dutch regulator enforces stricter cookie rules
EU behavioural advertising stakeholders assumed “implied consent” and the EDAA “advertising option icon” meant cookie consent law compliance. Has the Dutch data protection authority changed the game in its ruling against YD Display Advertising? Osborne Clarke Amsterdam’s Jeroen Lub reports
Research reveals misplaced trust in apps
OFT publishes principles for online and in-app games
Dutch database dust-up
Will cookie alternatives sidestep privacy laws?
Consumer Contracts (Information, Cancellation and Additional Payments) Regulations 2013