All Articles in Food
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ASA publishes results of child avatar monitoring of gambling and HFSS food advertising
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TfL trims the fat with revised advertising policy
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Surprising proposals for a watershed ban for HFSS foods
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Freddo the Frog leaps but falls foul of ASA ruling
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The Coco Pops Monkey is redeemed
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Rang-tan, Iceland’s orang-utan, fails to escape to Christmas television
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HFSS Rules and Guidance
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Use of Term “Natural” When Advertising Food / Drinks Products
Katie Vickery and Claire Temple look at a recent ruling by the ASA, and useful clarification, on the use of the term “natural” by Appy Food & Drinks Ltd (“Appy”) when describing their range of fruit juice drinks for children.
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ASA clampdown on health and nutrition claims
ASA investigations show growth in unauthorised health and nutrition claims for food products. Jude King reports.
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CAP note on weight loss claims
CAP guidance on weight loss food ads. CAP has once more issued guidance for advertisers in the food sector on how to ensure weight loss claims are responsible and compliant. Stefania Grosso reports.
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No more “28 day” rule – pricing and promotions under the spotlight
The long-awaited CTSI guide to pricing practices has introduced a step change in pricing considerations Well-known rules, such as the “28-days” rule for price establishment, have been replaced.
