green claims Archives | marketinglaw

BEUC shares consumers’ views towards influencer marketing in its survey on “the fairness of the online environment”
Written Osborne Clarke on 30 Oct 2023
Who: European Consumer Organisation (BEUC) Where: European Union When: 20 September 2023 Law stated as at: 18 October 2023 What happened: BEUC has published the outcome of a consumer survey…
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US FTC 'guides' businesses on combatting deceptive reviews and endorsements
Written Osborne Clarke on 30 Oct 2023
Who: US Federal Trade Commission (FTC) Where: United States (US) When: 29 June 2023 Law stated as at: 7 September 2023 What happened: The FTC has issued advertisers with Guides Concerning the Use of…
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EESC seeks to ‘influence’ EU-wide approach on influencer marketing
Written Osborne Clarke on 18 Aug 2023
Who: European Economic and Social Committee (EESC) Where: European Union When: 3 July 2023 Law stated as at: 2 August 2023 What happened: On 3 July 2023, the EESC, a…
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Update on the Online Advertising Programme: UK government publishes its consultation response
Written Osborne Clarke on 18 Aug 2023
Who: UK government Where: United Kingdom When: 25 July 2023 Law stated as at: 15 August 2023 What happened: The UK government has published a response to the consultation on…
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Absolute-ly environmentally friendly claims? BCAP and CAP publish updated guidance on green claims
Written Osborne Clarke on 27 Jul 2023
Who: The Advertising Standards Authority (ASA), The Committee of Advertising Practice (CAP), and The Broadcast Committee of Advertising Practice (BCAP) Where: United Kingdom When: 23 June 2023 Law stated as…
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‘Winging’ environmental claims
Written Osborne Clarke on 27 Jul 2023
Who: The European Consumer Organisation (BEUC) and the European Commission (EC) Where: European Union When: 22 June 2023 Law stated as at: 4 July 2023 What happened: BEUC and some…
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Intrepid Travel’s pyramid puzzle: green or greenwashing?
Written Osborne Clarke on 22 Jun 2023
Who: The Advertising Standards Authority (ASA) and Intrepid Travel Group UK Ltd (Intrepid Travel) Where: United Kingdom When: 7 November 2022 Law stated as at: 12 June 2023 What happened:…
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A rundown of the ASA and CAP’s Annual Report 2022
Written by Pippa Smith on 22 Jun 2023
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 16 May 2023 Law stated as at: 8 June 2023 What happened: The…
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Squeaky clean: updates on greenwashing
Written by Emily Tombs on 22 Jun 2023
Who: The UK Competition and Markets Authority (CMA), the Council of the European Union (Council), the European Parliament, and the European Supervisory Authorities (ESAs) Where: United Kingdom and the European…
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Tick the boxes alongside the ASA when trying to avoid misleading advertising
Written Osborne Clarke on 30 May 2023
Who: The ASA Where: United Kingdom When: 20 April 2023 Law stated as at: 5 May 2023 What happened: In a typical year, 70% of complaints that the ASA receives…
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Lufthansa environmental impact under fire
Written Osborne Clarke on 28 Apr 2023
Who: The Advertising Standards Authority (ASA) and Deutsche Lufthansa AG t/a Lufthansa.Where: United KingdomWhen: June 2022Law stated as at: 13 April 2023 What happened:In June 2022, an image of a…
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CAP provides guidance on advertising ‘free trials’ and promotional offer subscription services
Written Osborne Clarke on 28 Apr 2023
Who: UK Committee of Advertising Practice (CAP)Where: United KingdomWhen: 30 March 2023Law stated as at: 18 April 2023 What happened:CAP has published a new Enforcement Notice on digital advertising of…
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All Articles in green claims

‘Winging’ environmental claims

Intrepid Travel’s pyramid puzzle: green or greenwashing?

Lufthansa environmental impact under fire

CAP provides guidance on advertising ‘free trials’ and promotional offer subscription services

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