greenwashing Archives | marketinglaw

Absolute-ly environmentally friendly claims? BCAP and CAP publish updated guidance on green claims
Written Osborne Clarke on 27 Jul 2023
Who: The Advertising Standards Authority (ASA), The Committee of Advertising Practice (CAP), and The Broadcast Committee of Advertising Practice (BCAP) Where: United Kingdom When: 23 June 2023 Law stated as…
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‘Winging’ environmental claims
Written Osborne Clarke on 27 Jul 2023
Who: The European Consumer Organisation (BEUC) and the European Commission (EC) Where: European Union When: 22 June 2023 Law stated as at: 4 July 2023 What happened: BEUC and some…
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Intrepid Travel’s pyramid puzzle: green or greenwashing?
Written Osborne Clarke on 22 Jun 2023
Who: The Advertising Standards Authority (ASA) and Intrepid Travel Group UK Ltd (Intrepid Travel) Where: United Kingdom When: 7 November 2022 Law stated as at: 12 June 2023 What happened:…
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A rundown of the ASA and CAP’s Annual Report 2022
Written by Pippa Smith on 22 Jun 2023
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 16 May 2023 Law stated as at: 8 June 2023 What happened: The…
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Squeaky clean: updates on greenwashing
Written by Emily Tombs on 22 Jun 2023
Who: The UK Competition and Markets Authority (CMA), the Council of the European Union (Council), the European Parliament, and the European Supervisory Authorities (ESAs) Where: United Kingdom and the European…
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Tick the boxes alongside the ASA when trying to avoid misleading advertising
Written Osborne Clarke on 30 May 2023
Who: The ASA Where: United Kingdom When: 20 April 2023 Law stated as at: 5 May 2023 What happened: In a typical year, 70% of complaints that the ASA receives…
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Lufthansa environmental impact under fire
Written Osborne Clarke on 28 Apr 2023
Who: The Advertising Standards Authority (ASA) and Deutsche Lufthansa AG t/a Lufthansa.Where: United KingdomWhen: June 2022Law stated as at: 13 April 2023 What happened:In June 2022, an image of a…
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Carbon neutral claims on food packaging: the complex task of separating the wheat from the chaff
Written by Gregory Barton on 28 Apr 2023
Who: The European Consumer Organisation (BEUC)Where: European Union (EU)When: 9 March 2023Law stated as at: 9 March 2023 What happened:BEUC has released a report calling on the European Commission to…
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ASA zeroing in on ‘net zero’ and ‘carbon neutral’ advertising claims
Written by Stefanie Lo on 24 Feb 2023
Who: The Advertising Standards Authority (ASA)Where: United KingdomWhen: 10 February 2023Law stated as at: 14 February 2023What happened: In 2021, the ASA’s Climate Change and the Environment project identified that…
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ASA publishes anticipated research into consumer understanding of ‘carbon neutral’, ‘net zero’, and electric and hybrid vehicle claims
Written by Gabriella Thornton on 21 Dec 2022
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 20 October 2022 Law stated as at: 21 November 2022 What happened: Since 2020 and the launch of its Climate…
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All Articles in greenwashing

‘Winging’ environmental claims

Intrepid Travel’s pyramid puzzle: green or greenwashing?

Lufthansa environmental impact under fire

ASA zeroing in on ‘net zero’ and ‘carbon neutral’ advertising claims

ASA publishes anticipated research into consumer understanding of ‘carbon neutral’, ‘net zero’, and electric and hybrid vehicle claims

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