All Articles in Marketing
Subscription boxes: ASA guidance on thinking outside the box
ASA slams down on misleading and irresponsible COVID-19 claims
ASA issues guidance on free trials and changes to promotions
Guide to good practices in influencer marketing in France
Football season kicks off: the latest (adlaw) highlights
Use of Term “Natural” When Advertising Food / Drinks Products
Katie Vickery and Claire Temple look at a recent ruling by the ASA, and useful clarification, on the use of the term “natural” by Appy Food & Drinks Ltd (“Appy”) when describing their range of fruit juice drinks for children.
CAP issues new rule on the advertising of electronic cigarettes
On 1 February 2017, CAP announced the creation of a new rule in the CAP Code which prohibits the advertising of unlicensed, nicotine-containing electronic cigarettes in some non-broadcast media. Rachael Oakley reports.
It’s socially irresponsible to suggest that credit cards can fix life’s problems, says ASA
