Misleading advertising Archives | Page 18 of 37 | marketinglaw

French Anti-Waste Law provides for new marketing rules
Written by Claire Bouchenard on 06 May 2020
Who: French Parliament Where: France When: The law was adopted on the 10th of February 2020. Its provisions will come into force gradually. What happened: A new law related to…
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Champneys crumbles in the face of criminal charges brought by Trading Standards
Written by Katie Vickery on 06 May 2020
Who: Champneys and West Sussex County Council Where: United Kingdom When: February 2020 Law stated as at: February 2020 What happened: West Sussex County Council Trading Standards charged Champneys with…
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How clear is your influence?
Written Osborne Clarke on 06 May 2020
Who: Committee of Advertising Practice (CAP) and the Competition and Markets Authority (CMA) Where: United Kingdom When: 6 February 2020 Law stated as at: 12 March 2020 What happened: CAP…
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Misleading advertising for electric cars
Written Osborne Clarke on 06 May 2020
Who: Dutch Advertising Code Committee (ACC) and Opel Where: The Netherlands When: 20 February 2020 Law stated as at: 12 March 2020 What happened: Opel released a television and radio…
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Green claim turns sour – ASA rules on low emission airline claim
Written Osborne Clarke on 06 May 2020
Who: The Advertising Standards Authority (ASA) and Ryanair Ltd (Ryanair) Where: United Kingdom When: 5 February 2020 Law stated as at: 2 March 2020 What happened: The ASA launched an…
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Could your express top-parity claim be interpreted as a superlative claim?
Written Osborne Clarke on 06 May 2020
Who: The Advertising Standards Authority (ASA), The Medicines and Healthcare Products Regulatory Agency (MHRA), the Proprietary Association of Great Britain (PAGB), Clearcast (Clearcast), and infirst Healthcare Ltd t/a Flarin (Flarin)…
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Not so bouncy for Bounce Back Drinks
Written by Thuvaraka Balamurali on 27 Feb 2020
Who: The Advertising Standards Authority (ASA), Committee of Advertising Practice (CAP) and Bounce Back Drinks Ltd. Where: United Kingdom When: 22 January 2020 Law stated as at: 4 January 2020…
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Exaggerating will get you busted – or is this exaggerating?
Written Osborne Clarke on 27 Feb 2020
Who: The Advertising Standards Authority (ASA) and Nestlé UK Ltd (Nestlé) Where: United Kingdom When: 8 January 2020 Law stated as at: 4 February 2020 What happened: The ASA has…
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£150,000 fine for scamming the elderly
Written Osborne Clarke on 27 Feb 2020
Who: Kingstown Associates Limited (Kingstown), National Trading Standards and the Advertising Standards Authority (ASA) Where: United Kingdom When: 21 January 2020 Law stated as at: 29 January 2020 What happened:…
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Dutch snack bars’ “100% Sustainable” claim Deemed unsustainable
Written Osborne Clarke on 10 Dec 2019
Who: Kwalitaria Franchise Friendly Concepts (FFC Franchise B.V.) and Dutch Advertising Code Authority (SRC) Where: The Netherlands When: 4 July 2019 Law stated as at: 3 December 2019 What happened:…
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Recognition mission: children and online ads
Written Osborne Clarke on 10 Dec 2019
Who: The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Where: United Kingdom When: 24 October 2019 Law stated as at: 1 December 2019 What happened: On 24…
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Don’t be sleigh-ed this year by non-compliant promotions
Written Osborne Clarke on 10 Dec 2019
Who: The Advertising Standards Authority (ASA), Parsley Box Ltd, Virgin Wine Online Ltd Where: United Kingdom When: Various Law stated as at: 14 November 2019 What happened: During the run-up…
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Recent contributors

Oliver Dawson
Associate, Bristol
Anna Williams
Partner, Commercial, UK, London
Claire Bouchenard
Partner, Technology, Innovation, Media, Fintech, France, Paris
Jon Round
Associate Director, Commercial, UK, London

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