Mobile marketing Archives

ASA lays out plans to tackle harmful racial stereotypes in ads

Written by TK Spiff on 13 Sep 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: December 2020 Law stated as at: May 2021 What happened: Following the death of George Floyd in May 2020, many…
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Spam text messaging during the Covid-19 pandemic: the ICO dishes out £330,000 worth of fines.

Written Osborne Clarke on 13 May 2021

Who: The Information Commissioner’s Office (ICO) Where: United Kingdom When: March 2021 Law stated as at: 25 March 2021 What happened: The Information Commissioner’s Office (ICO) has fined two companies…
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CAP concludes gender stereotyping 12 month review

Written by Thuvaraka Balamurali on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
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Brexit certainty for advertisers

Written by Holly Barber Collis on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
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CAP and BCAP updates to alcohol rules

Written by Chloe Deng on 30 Mar 2021

Who: Committees of Advertising Practice (CAP) Where: United Kingdom When: 21 January 2021 Law stated as at: 1 February 2021 What happened: CAP has announced some immediately effective minor updates…
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CAP & BCAP consulting on new rules for ‘cosmetic interventions’

Written by Katrina Anderson on 21 Oct 2020

Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
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Here’s looking at you, kid: CAP reflects on children’s recognition of online advertising

Written by Charlotte Groom on 21 Oct 2020

Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 30 July 2020 Law stated as at: 30 September 2020 What happened: CAP…
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Online platforms – will a new regulator be able to increase competition

Written by Jennifer Tur on 21 Oct 2020

Who: Competition Markets Authority (CMA) Where: United Kingdom When: 1 July 2020 Law stated as at: 31 July 2020 What happened: The CMA published its final report on 1 July…
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Striking the right pose: body image issues in ads

Written by Rebecca Chui on 27 Jul 2020

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 26 June 2020 Law stated as at: 2 July 2020 What happened: The ASA recently released a reminder for advertisers…
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The ASA want political parties’ advertising campaigns to tell the truth. If they don’t want to regulate, who will?

Written by Steven Doherty on 27 Jul 2020

Who: The Advertising Standards Authority (ASA) and the UK’s political parties Where: United Kingdom When: 3 July 2020 Law stated as at: 3 July 2020 What happened: For nearly 60…
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eSports in season for regulator

Written by Linda McElwee on 26 Jun 2020

Who: Committee of Advertising Practice (CAP), the Advertising Standards Authority (ASA), GambleAware Where: United Kingdom When: 23 April 2020 Law stated as at: 16 June 2020 What happened: The outbreak…
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ASA and MHRA shoot down ‘vitamin shot’ ads

Written by Rebecca Chui on 26 Jun 2020

Who: The Advertising Standards Authority (ASA), the Medicines & Healthcare products Regulatory Agency (MHRA) Where: United Kingdom When: 28 May 2020 Law stated as at: 10 June 2020 What happened:…
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All Articles in Mobile marketing

Spam text messaging during the Covid-19 pandemic: the ICO dishes out £330,000 worth of fines.

The ASA want political parties’ advertising campaigns to tell the truth. If they don’t want to regulate, who will?

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