On-line advertising Archives | marketinglaw

Pretty big things: two upheld ASA complaints in two months for PrettyLittleThing divide opinion

Written by Chloe Deng on 28 Feb 2020

Who: Prettylittlething.com Ltd (PLT) and the Advertising Standards Authority (ASA) Where: United Kingdom When: 8 January 2020 and 5 February 2020 Law stated as at: 10 February 2020 What happened:…
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The ASA publishes the results of its research into paid influencer posts

Written by Ben Dunham on 10 Dec 2019

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 5 September 2019 Law stated as at: 4 December 2019 What happened: The ASA has published the findings of its…
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Recognition mission: children and online ads

Written by Charlotte Groom on 10 Dec 2019

Who: The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Where: United Kingdom When: 24 October 2019 Law stated as at: 1 December 2019 What happened: On 24…
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Advertising responsibly: ASA upholds complaints against Boohoo.com and BoomBod

Written by Lucy Price Emma Finlayson on 10 Dec 2019

Who: The Advertising Standards Authority (ASA), Boohoo.com UK Ltd, BoomBod Ltd, Katie Price and Lauren Goodger Where: United Kingdom When: 16 October 2019 and 23 October 2019 What happened: The…
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Ad offers bonuses and free spins to people looking to unsubscribe from gambling

Written by Chloe Deng on 28 Oct 2019

Who: Casumo Services Ltd (Casumo) and the Advertising Standards Authority (ASA) Where: United Kingdom When: 9 October 2019 Law stated as at: 14 October 2019 What happened: A complainant challenged…
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£100,000 fine for sending “marketing” text messages when consent has been withdrawn

Written by Chloe Deng on 25 Oct 2019

Who: Information Commissioner’s Office (ICO) and EE Limited (EE) Where: UK When: June 2019 Law stated as at: 7 October 2019 What happened: EE sends text messages to its existing…
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Advertiser fined for misleading promotion on website

Written by Laura Klein Max Wächter, LL.M. Katrina Anderson Katie Vickery on 02 Sep 2019

Who: Signet Trading Limited Where: UK When: February 2019 Law stated as at: August 2019 What happened: Torfaen County Borough Council prosecuted Signet Trading Limited, which owns H Samuel, for…
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The CMA puts online platforms and digital advertising under the spotlight

Written by Ben Dunham on 02 Sep 2019

Who: The Competition and Markets Authority (CMA) Where: United Kingdom When: 3 July 2019 Law stated as at: 6 August 2019 What happened: The CMA has launched an investigation into…
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It’s just emojions misleading us over [laughing tears of joy face]?

Written by Chloe Deng on 02 Sep 2019

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 31 July 2019 Law stated as at: 5 August 2019 What happened: The ASA has released a new guidance note…
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ASA and CAP release Annual Report for 2018: More Impact Online!

Written by Chloe Deng on 04 Jul 2019

Who: The Advertising Standards Authority (ASA) and Committees of Advertising Practice (CAP) Where: United Kingdom When: 20 May 2019 Law stated as at: 26 June 2019 What happened: On 20…
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CMA continues to tackle fake online reviews

Written by Chloe Deng on 04 Jul 2019

Who: The Competition and Markets Authority (CMA) Where: United Kingdom When: 21 June 2019 Law stated as at: 26 June 2019 What happened: The CMA recently announced that it has…
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New proposals to “Blacklist” certain advertising practices and impose an obligation on review websites to conduct reasonable checks that reviewers used and paid for products

Written by Katrina Anderson on 04 Jul 2019

Who: European Union Where: EU When: The new law is expected to come into force in early 2022 Law stated as at: 3 May 2019 What happened: The EU is…
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