All Articles in Online advertising
ASA grounds Wizz Air’s green claim
Currency Wave’s ad waved away by ASA
Ringing in the changes: updated guidance on presenting mid-contract price rises in telecoms ads
National Cyber Security Centre issues malvertising guidance: what brands should expect from digital advertising partners
UK government’s new rules and guidance on HFSS advertising restrictions
Four the record: ISBA & IMTB’s Influencer Marketing Code hits version 4
ASA’s active monitoring and strict approach to food supplement claims: five takeaways
Key takeaways for food manufacturers following a recent increase in ASA action against food supplement claims, Stefanie Lo reports.
KeyForHer food supplements: key reminders for claims targeted at those experiencing menopause
ASA rules against a food supplement manufacturer’s exaggerated re-wording of an authorised claim, Stefanie Lo reports.
E-cigarette affiliate marketing schemes go up in smoke
The ASA has released a set of rulings against affiliate marketing programmes operated by e-cigarette websites. Verity Raeside reports.
Next Base’s ‘enhanced night vision’ failed to see this ASA ruling coming
The ASA has ruled on whether an image purporting to depict footage shot on a dash cam was representative of the product advertised. Josephine O’Dowd reports.
BetterMe seek better ads for a healthier marketing strategy
The ASA combats misleading fitness ads that promise unachievable results for clients. Bryana Daniels reports.