Online advertising Archives | marketinglaw

Fix up, look sharp: fears of electoral foul play if laws aren’t reformed

Written by TK Spiff on 25 Mar 2019

Who: The Electoral Reform Society (ERS), The Electoral Commission (EC), The Information Commissioner’s Office (ICO), Middlesex University, The Fair Vote Project, Full Fact, Doteveryone, The Centre for the Analysis of…
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We’re all going on a fairer holiday

Written by James Salisbury on 25 Mar 2019

Who: The Competition and Markets Authority (CMA) Where: United Kingdom When: 26 February 2019 Law stated as at: 14 March 2019 What happened: On 26 February 2019, the CMA issued…
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Taking the MAC: Burger King takes advantage of McDonalds’s trademark loss

Written by Ben Dunham on 25 Mar 2019

Who: McDonald’s International Property Company Ltd (McDonald’s); Supermac’s (Holdings) Ltd (Supermac’s); Burger King. Where: UK/Ireland/EU When: 1 February 2019 Law stated as at: 14 March 2019 What happened: Burger King…
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ASA shows its hand: the targeting of in-app gambling ads

Written by Rebecca Chui on 25 Mar 2019

Who: tombola (International) plc (Tombola), the Advertising Standards Authority (ASA), and ITV Broadcasting Ltd (ITV) Where: United Kingdom When: 6 February 2019 Law stated as at: 5 March 2019 What…
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Invicta’s fails to deliver on its promises

Written by Barry Breedijk on 25 Mar 2019

Who: Invicta Watch Europe (Invicta) and Bol.com (Bol) and the Dutch Advertising Code Committee (ACC). Where: The Netherlands When: 31 January 2019 Law stated as at: 28 February 2019 What…
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What fate do the stars (***) hold for Booking.com?

Written by Sophie den Held on 18 Mar 2019

Who: Booking.com B.V. (Booking.com), Publieke Innovatie B.V. (Hotelstars) and the Dutch Advertising Code Committee (ACC) Where: The Netherlands When: 6 December 2018 Law stated as at: 31 January 2019 What…
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The KLM World Deal Weeks, too good to be true?

Written by Marleen Huisman on 18 Mar 2019

Who: The Appeals Tribunal of the Dutch Advertising Code Committee (the Tribunal) and KLM Where: The Netherlands When: 13 December 2018 Law stated as at: 31 January 2019 What happened:…
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Brexit | What are the implications for tobacco advertising?

Written by Katrina Anderson on 18 Mar 2019

Who: UK Government Where: United Kingdom When: 17 January 2019 Law stated as at: 1 February 2019 What happened: The UK government has published a Brexit Statutory Instrument (Brexit SI)…
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CAP issues new rule on gender stereotyping

Written by Rebecca Chui on 18 Mar 2019

Who: The Committee of Advertising Practice (“CAP”) Where: United Kingdom When: 14 December 2018 Law stated as at: 31 January 2019 What happened: The Committee of Advertising Practice has announced…
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Implications of Brexit…. For tobacco advertising

Written by Katrina Anderson on 06 Mar 2019

Who: UK Government Where: United Kingdom When: 17 January 2019 Law stated as at: 1 February 2019 What happened: The UK Government has published the Brexit Statutory Instrument (Brexit SI)…
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Rang-tan, Iceland’s orang-utan, fails to escape to Christmas television

Written by Chloe Deng on 10 Dec 2018

Who: Iceland Foods Limited (“Iceland”) and Clearcast Where: United Kingdom When: End of October 2018 Law stated as at: 23 November 2018 What happened: In the UK, most television advertising…
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CNIL casts doubt on IAB-style consent management platforms

Written by Ben Dunham on 10 Dec 2018

The French data protection authority, CNIL, has found that consent obtained by adtech company Vectaury via an IAB-style framework was not adequate for the purposes of GDPR. Ben Dunham reports on why this could cause the adtech industry a headache.
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