ICO’s first enforcement action under the GDPR
The ICO has issued its first enforcement notice under the GDPR against an online behavioural advertising company based in Canada. What happened? Daisy Jones reports.
All Articles in Online advertising
Europe | ePrivacy Regulation update
e-Privacy Regulation regains momentum. Nick reports on the changes in the latest draft, including updates to cookies and soft opt-in.
French Competition Authority leaves uncertain the antitrust scrutiny of major players in the Online Advertising sector
Instagram following FTC warnings
After the FTC fires out letters to 90 online influencers, Instagram launches a new transparency tool to benefit both brands and audiences. Chloe Deng reports.
The ICO investigates the use of personal data in political campaigning
Following a rise in the use of digital advertising by political parties, the ICO announces an investigation into the practices adopted by the Conservative party. Peter Barratt reports.
Influencer’s speech considered as advertisement
The executive board of the French advertising self-regulatory organization (ARPP) has agreed on new guidelines regarding online posts by influencers (bloggers, vloggers) in collaboration with brands. Margaux Hammer reports.
Commercial spots must comply with ARPP’s “Gambling” Recommendation
Two private individuals referred a new commercial spot broadcast by the French lottery operator (La Française des Jeux) to the ARPP’s Jury of Ethical Advertisement. The jury found that this “Escape Game Loto” did not comply with ARPP’s Gambling Recommendation. Margaux Hammer reports.
CNIL issues a new guidance on advertising cookies
Oh la la! French Courts ruled that the broadcast of a TV Show displaying guests smoking cigarettes does not amount to illegal advertising in favour of tobacco
French Supreme Court recently ruled that the broadcast of a TV show displaying guests smoking does not amount to illegal advertising in support of tobacco if the show does not contain any image or statement aiming at or having the effect of promoting directly or indirectly tobacco or tobacco products. Chloé Dumoulin-Richet reports.
New reporting duties on seller of digital ad spaces in France
The much anticipated French decree of 9 February 2017 implemented the provisions of Article 23 of French Sapin Law (i.e. reporting duties on sellers of ad spaces) into the framework of the digital advertising world. Julia Darcel and Claire Bouchenard report.
Does the use of Google AdWords or AdSense raise the risk of trade mark infringement or passing off claims for brands?
The High Court rejected Argos’s trade mark infringement claims against Argos Systems Inc’s use of www.argos.com with Google AdSense. Anna Williams investigates the extent to which Google AdWords or AdSense can give rise to trade mark or passing off risks.
Advertising cookies and collection of prior consent in France: the CNIL clarifies the applicable liability regime and compliance timeframes
The French data protection watchdog has provided details regarding liability of website editors and actors of the advertising sector for complying with the existing rules regarding users’ prior information and consent for advertising cookies. Chloe Dumoulin-Richet reports.
