All Articles in Outdoor
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Taking a gamble with ad placement
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ASA rules that untargeted Halloween-fest ads are irresponsible
The public placement of billboard posters for the Frightmare Halloween Festival breached CAP Code rules on the socially responsible preparation of ads. Jamie Heatly reports.
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TfL and the Mayor of London ban negative body image ads
Following one of the pledges set out in the recently appointed Mayor of London’s election manifesto, TfL have updated their advertising policy to ban negative body image ads on the Tube. George Garrard reports.
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JC Decaux’s pedestrian tracking system blocked by French data regulator
Outdoor advertising multinational JCDecaux sought authorisation for a wi-fi based system for connecting with smartphones of pedestrians walking near posters. Did the CNIL grant their request? Claire Bouchenard of Osborne Clarke Paris reports.
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OFT acts on bus shelter ad contract practices
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Digital billboard battle
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City billboard bans spread in Brazil
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Mounting concerns over TfL ad “censorship”
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New crackdown on illegal outdoor advertisements
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In the June edition of Marketing Law, we reported on the issue of telephone glass advertising and the proposed changes to regulation in this area.
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His Master’s dog top