All Articles in People in advertising
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Fix up, look sharp: fears of electoral foul play if laws aren’t reformed
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The KLM World Deal Weeks, too good to be true?
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CAP issues new rule on gender stereotyping
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Controversial high-speed trains campaign does not need to be derailed, says French court
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Instagram following FTC warnings
After the FTC fires out letters to 90 online influencers, Instagram launches a new transparency tool to benefit both brands and audiences. Chloe Deng reports.
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Influencer’s speech considered as advertisement
The executive board of the French advertising self-regulatory organization (ARPP) has agreed on new guidelines regarding online posts by influencers (bloggers, vloggers) in collaboration with brands. Margaux Hammer reports.
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CAP cracks down on HFSS food and drink ads
Wave goodbye to your favourite characters featuring in junk food ads. CAP’s ban on the advertising of HFSS food and drinks to children begins in July 2017. Chloe Deng reports.
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Francesco Totti: protecting image rights
Under Italian law the unauthorised publication of an image depicting a public figure divorced from its original context and placed in a different context is also a violation of his the person’s right to personal identity, protected by article 2 of the Constitution even in the absence of any harm to his their honour or dignity. Marialaura Boni reports.
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CMA and FTC crack down on disclosures in paid celebrity posts
Regulators on both sides of the pond are putting the heat on brands and influencers who breach transparency rules. Jude King reports.
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Lord & Taylor’s Design Lab range launch leads to FTC enforcement
A seemingly objective article on the “Nylon” site about L&T’s new range was in fact paid for by the US chain, as were Instagram postings by 50 fashion “influencers” wearing a Design Lab dress. Barney Sich reports on the consequences.
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IOC issues Rio new blogging guidelines for athletes
With the Rio Olympics now less than seven months away, the IOC has published “Social and Digital Media Guidelines for persons accredited to the Games of the XXXI Olympiad Rio 2016.” Nick Johnson reports.
