All Articles in Prices

In an extraordinary coincidence, within six days, before two different tribunals, two ‘70% off’ offers were held to break the rules. We report on the court and Advertising Standards Authority…

Ryanair and Best Western recently came croppers before the Advertising Standards Authority over seasonal price promotions. So what’s wrong with ‘Summer prices’ available until May?   Topic: Travel Who: The Advertising Standards Authority,…

A leading UK electrical retailer had to defend ‘Always lowering prices’ before the Advertising Standards Authority. Did it relate to all products sold by the advertiser or just those in…

Is ‘London-Stansted-Pisa £4.99 one way excluding tax’ on a website a misleading price indication? Essex trading standards thought so and they prosecuted. But did they shoot their bolt and are…

If you list products as priced ‘from £X’ do all of the products mentioned have to be for sale at that price? For Ofcom’s perhaps over-restrictive answer in the context…

Quoting prices for laptops in ads with long copy dates was asking for trouble, but could small print disclaiming responsibility for errors in typography get the advertiser off the hook?…

Prices for Carefree baths started at £1,499 in a winter offer, so what could possibly be wrong with its ad headline ‘Winter offer from £1,499’? We report on how the…