Promotion marketing Archives | marketinglaw

Social media filters: How much is too much?

Written by Thuvaraka Balamurali on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) and two tanning product companies alongside two social media influencers Where: United Kingdom When: 3 February 2021 Law stated as at: 5 February 2021…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Money can’t buy happiness? ASA rules that linking mood-boosting with the use of deferred payment services is irresponsible

Written by Rebecca Chui on 30 Mar 2021

Who: Advertising Standards Authority (ASA), and Klarna Bank AB (Klarna) Where: United Kingdom When: 23 December 2020 Law stated as at: 20 January 2021 What happened: The ASA ruled that…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Government consults on further HFSS restrictions

Written by Harriet Parratt on 30 Mar 2021

Who: The government, local authorities, medium and large businesses selling HFSS products. Where: United Kingdom When: 28 December 2020 What happened: The UK government has launched a public consultation on…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP concludes gender stereotyping 12 month review

Written by Thuvaraka Balamurali on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Brexit certainty for advertisers

Written by Holly Barber Collis on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Healthy ad, healthy mind

Written by Holly Barber Collis on 30 Mar 2021

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 October 2020 Law stated as at: 2 November 2020 What happened? ASA has issued some guidance relating to advertisers’…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP and BCAP updates to alcohol rules

Written by Chloe Deng on 30 Mar 2021

Who: Committees of Advertising Practice (CAP) Where: United Kingdom When: 21 January 2021 Law stated as at: 1 February 2021 What happened: CAP has announced some immediately effective minor updates…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
CAP & BCAP consulting on new rules for ‘cosmetic interventions’

Written by Katrina Anderson on 21 Oct 2020

Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Here’s looking at you, kid: CAP reflects on children’s recognition of online advertising

Written by Charlotte Groom on 21 Oct 2020

Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 30 July 2020 Law stated as at: 30 September 2020 What happened: CAP…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Place your bets on the future of gambling advertising legislation!

Written by Louis Hoffreumon on 27 Jul 2020

Who: The Belgian Council of State (BCS), Rocoluc/Fremoluc (claimants), the Belgian State (defendant), Derby (intervening party) Where: Belgium When: 6 February 2020 Law stated as at: 1 July 2020 What…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
Striking the right pose: body image issues in ads

Written by Rebecca Chui on 27 Jul 2020

Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 26 June 2020 Law stated as at: 2 July 2020 What happened: The ASA recently released a reminder for advertisers…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook
No victory this time for (the portrait rights of) Max Verstappen against Picnic

Written by Marleen Huisman on 27 Jul 2020

Who: Court of Appeal Amsterdam, Max Verstappen (Verstappen), Mavic S.A.R.L. (Mavic) and Picnic B.V. (Picnic) Where: The Netherlands When: 2 June 2020 Law stated as at: 30 June 2020 What…
- Share this article
- Twitter
- LinkedIn
- Google Plus
- Facebook

Categories

Recent contributors

Léa Puigmal

Associate, France
Grégoire Dumas

Senior Associate, Paris
Romy van Limpt

Associate, The Netherlands
Steven Doherty

Trainee Solicitor, UK

Sign up to our newsletter