All Articles in Promotion marketing

At marketinglaw we think this particular piece of EU legislation is a good idea. On the eve of the crucial European Parliament September vote, we take a look at the…

Following our October 2001 report of new laws liberalising and harmonising European promotion marketing laws.   Topic: Promotions marketing Who: The European Commission When: July 2002 Where: Strasbourg What happened:…

Could Ryanair be contractually held to their promise to give free flights for life to their millionth passenger?   Topic: Promotion marketing Who: Ryanair and Ms Jane O'Keeffe When: Dublin…

After looking like sidelining proposals for prize promotion law reforms, the Department of Culture, Media and Sport publishes a consultation paper. But do they really want reform?   Newsfeed Topic: …

Coors offered tickets to NCAA athletics events as promotion prizes but now face NCAA “not transferable” claims in the Indiana Court.   Topic: Promotion marketing Who: Coors Brewing Company and…

The Italian government has made various changes to its regulations affecting prize promotions, but care and local advice are still needed.   Topic: Games of skill and chance Who: The…

Hopes have been dashed of early implementation of 2001’s radical proposals to simplify the law of prize draws and competitions.   Topic: Promotions Who: The Depa Who: The Department for…

Did Summer 2001’s repeal of Germany’s Rabattsgesetzt competition law clear the way for C & A’s ‘20% off everything’ discount promotion?   Topic: Promotion Marketing Who: Marketing Who: C&A and…

Four recent Advertising Standards Authority verdicts all castigated comparative claims. But whatever happened to ‘mere puff’?   Topic:  Comparative Advertising Who:  The Advertising Standards Authority and Argos, Excel Recruitment, Travelodge…