Promotion marketing Archives | Page 7 of 27 | marketinglaw

New Environmental Claims Guidance from CAP, BCAP and the European Commission
Written by Gabriella Thornton on 18 May 2022
Who: The Advertising Standards Authority (ASA), Committee of Advertising Practice (CAP), Broadcast Committee of Advertising Practice (BCAP) and the European Commission. Where: England and Wales, EU When: 9 December 2021…
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Eight tips we learned from the ASA’s rulings on crypto ads
Written by Rebecca Chui on 18 May 2022
Who: The Advertising Standards Authority (ASA), Luno Money Ltd (Luno), Papa John’s (GB) Ltd (Papa John’s), Coinbase Europe (Coinbase), eToro (UK) Ltd (eToro), Exmo Exchange Ltd (Exmo), Arsenal Football Club…
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ASA lays out plans to tackle harmful racial stereotypes in ads
Written by TK Spiff on 13 Sep 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: December 2020 Law stated as at: May 2021 What happened: Following the death of George Floyd in May 2020, many…
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It’s time to be careful
Written by Thuvaraka Balamurali on 13 Sep 2021
Who: The Advertising Standards Authority (ASA) and Luno Money Ltd t/a Luno (Luno) Where: United Kingdom When: 26 May 2021 Law stated as at: 28 May 2021 What happened: Posters…
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Social media filters: How much is too much?
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) and two tanning product companies alongside two social media influencers Where: United Kingdom When: 3 February 2021 Law stated as at: 5 February 2021…
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Money can’t buy happiness? ASA rules that linking mood-boosting with the use of deferred payment services is irresponsible
Written by Rebecca Chui on 30 Mar 2021
Who: Advertising Standards Authority (ASA), and Klarna Bank AB (Klarna) Where: United Kingdom When: 23 December 2020 Law stated as at: 20 January 2021 What happened: The ASA ruled that…
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Government consults on further HFSS restrictions
Written by Harriet Parratt on 30 Mar 2021
Who: The government, local authorities, medium and large businesses selling HFSS products. Where: United Kingdom When: 28 December 2020 What happened: The UK government has launched a public consultation on…
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CAP concludes gender stereotyping 12 month review
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
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Brexit certainty for advertisers
Written by Holly Barber Collis on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
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Healthy ad, healthy mind
Written by Holly Barber Collis on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 October 2020 Law stated as at: 2 November 2020 What happened? ASA has issued some guidance relating to advertisers’…
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CAP and BCAP updates to alcohol rules
Written by Chloe Deng on 30 Mar 2021
Who: Committees of Advertising Practice (CAP) Where: United Kingdom When: 21 January 2021 Law stated as at: 1 February 2021 What happened: CAP has announced some immediately effective minor updates…
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CAP & BCAP consulting on new rules for ‘cosmetic interventions’
Written by Katrina Anderson on 21 Oct 2020
Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
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Recent contributors

Grégoire Dumas
Counsel, Paris
Tatiana Ghelfenstein
,
Sharon D’Silva
Associate, London
Gabriella Thornton
Associate, London

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