Picture perfect? ASA rules against fake reviews and testimonials
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Eurowings carbon offsetting claim doesn't fly with the ASA
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CAP's new toolkit for making compliant environmental claims
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Beauty Pie's 'clinically proven' claim falls short of evidence
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Greenwashing in fashion: ASA rules 'recycled materials' claim to be misleading
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ASA continues to apply 'less healthy' food and drink ad restrictions
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One click away: ASA explores consumer expectations for material information in online ads
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Greenwashing audit: ASA maps the landscape of environmental claims in UK advertising
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Advertising agriculture: farming ads given green go-ahead but carbon footprint claims need revising
The ASA has ruled on whether environmental claims in an advertiser’s ads regarding British beef and dairy could be considered misleading.
Shelf awareness: ASA drills down on gender stereotypes
The ASA finds harmful gender stereotype in a DIY ad.
ASA lifts the lid on beauty brand's skincare efficacy claims
The ASA ruled that 111skin’s “Exosome Face Lift” product listing made efficacy claims that could not be substantiated and exaggerated the effects of the product, in breach of the CAP Code.
Hidden cost of the 'comment link' trend: ASA rules affiliate posts must be clearly labelled
The ASA ruled on a social media post promoting cushions via an affiliate link, finding that earning commission on sales was sufficient to make the post an ad requiring clear and prominent labelling from the outset.
