Misleading financial promotions can fall within the remit of both the Financial Conduct Authority and the Advertising Standards Authority. This MoU provides a framework for co-operation and co-ordination between the two bodies. Sadie Alo reports.
The “CPP” was formed in 2012 and includes the CMA, the FCA and Trading Standards. Its new strategic priorities report identifies detrimental marcoms practices that will be on enforcers’ hit lists in the year ahead. Stephen Groom reports.
Seven of the world’s leading app providers have been written to by a consortium of 23 national privacy authorities. Was it to wish them a happy new year? Daisy Jones reports.
With no let-up in environmental claims undergoing scrutiny by the Advertising Standards Authority, a Good Practice Guide on Sustainability claims sounds like good news. But does it help? Emma Harrington reports.
“Any 3 for £10. £5 each” said headlines in advertising offering selected wines at bargain prices. But should an end date have been included after customers had problems finding the wines in stores? Thomas Spanyol reports the ASA’s decision.
As of 13 December 2014 the 1996 Food Labelling Regulations were no more. The new regime is primarily aimed at labelling, but it also has implications for advertisers and marketers. Stephen Groom reports.
On the eve of the hearing of an appeal by Google in a potential landmark case in the world of online behavioural advertising and privacy, there has been a significant development. George Garrard reports.
After its sales staff allegedly sought address data of business customers’ employees in order to offer them Debeka’s consumer products, the Rhineland Palatinate privacy authority handed down a large fine and obtained undertakings. Flemming Moos of Osborne Clarke Hamburg reports.
A directive simplifying Europe’s laws on misleading and comparative advertising and an “evaluation” of the E-Privacy Directive are just two of the items relevant to advertisers in the EC’s “to do” list for 2015. Hannah Willson reports.
In a timely move, the ASA’s sister body has published helpful tips on the pitfalls for marketers targeting consumers who want to lose weight, “detox” or stop smoking in 2015. Anna Williams reports.
Nearly four years on from the dramatic extension of the CAP Code’s remit to non-paid-for marcoms online, CAP has produced guidance on the tests applied to establish when communications are covered by the extended Code. Fiona Schneider reports.
