All Articles in Regulatory
Copy advice FAQs from CAP
FCA warning: we will take action against consumer credit ad compliance failings
Asa probes Tesco Hobgoblin beer promotion
FTC acts on L’Oreal anti-ageing claims
US campaigns claimed Lancome Genifique and Paris Youth Code products were clinically proven to provide ant-ageing benefits by targeting users’ genes. L’Oreal has now agreed to settle US Federal Trade Commission charges of deceptive advertising. Flick Fisher reports.
ASA mulls “Russian Brides” ad served on Radio Times website
“Free” claims in apps and games: more regulator action
Non-commercial raffles and sweepstakes rules shake up continues
Did online advertising finally overtake TV in the complaint stakes? Was “leisure” the most complained about sector again? How many ASA decisions were successfully appealed? What are the ad super-regulator’s goals for 2015? Thomas Spanyol reports.
PG Tips “Better brewing power” ad claim challenge
CAP top tips for affiliate marketers and PhonepayPlus pipe up too
Digital affiliates drive traffic to brands’ sites and earn a commission for each sale this generates. After various Advertising Standards Authority “Complaint upheld” findings in the sector, the Committee of Advertising Practice and PhonepayPlus have taken action. Anna Williams reports.
“Big data and data protection” paper from ICO
Based on research between June 2013 and June 2014, the UK data regulator’s new overview of the data privacy issues raised by big data identifies key aspects as ICO sees them. Sue Gold reports on the highlights for marketers.
Dutch cookie laws enforced again
For the second time in two months the Dutch Data Protection Authority has enforced cookie laws. Netherlands Public Broadcasting websites dropped tracking cookies whilst still loading and gave allegedly incomplete disclosure. Jeroen Lub of Osborne Clarke Amsterdam reports.
