All Articles in Regulatory
Google Spain decision continues to make waves
France goes its own way with new prize promotion laws
Dismissing claims that it puts France on a collision course with relevant EU Directives, Paris legislators have introduced significant changes to laws affecting promotional prize draws and competitions. Osborne Clarke Paris’s Claire Bouchenard and Isabelle do Rego report.
DMA clarifies ICO Direct Marketing Guidance
The Direct Marketing Association was not comfortable with elements of the UK data regulator’s September 2013 guidance for direct marketers on data protection law compliance. Now following discussions with ICO, the trade body has published clarification. Mark Smith reports.
Direct Marketing Commission gets tough
The “DMC” investigates complaints that Direct Marketing Association members have breached the DMA’s Direct Marketing Code of Practice. Ben Dunham reports on a recent DMC decision concerning nuisance caller Reactiv Media and its implications for their DMA membership.
ASA tests out new “legal backstop”
ICO Security Report
How “right to be forgotten” judgment may impact marketers
Debenhams “VAT free” claims scrutinised
“VAT FREE PRICES ON FRAGRANCES” was the headline on retailer Debenhams’ press advertising. The ASA investigated a complaint that this misleadingly implied the prices advertised were 20% less than the previous selling price. Fiona Schneider reports the outcome.
New gambling ad regime is almost here
Spam judgment against John Lewis highlights limits of soft opt-in and ICO Guidance, but questions remain
For the first time, judgment has been given in a fully argued case in which compensation was claimed for receipt of spam. Some key facts are still unclear, but Stephen Groom identifies lessons already clear for all websites with a registration procedure.
Dutch regulator enforces stricter cookie rules
EU behavioural advertising stakeholders assumed “implied consent” and the EDAA “advertising option icon” meant cookie consent law compliance. Has the Dutch data protection authority changed the game in its ruling against YD Display Advertising? Osborne Clarke Amsterdam’s Jeroen Lub reports
