All Articles in Social media

Ads for the movie Prometheus during an episode of Homeland on Channel 4 asked for, and then broadcast tweets by viewers about the Prometheus clip that had just been aired.…

Rules for an art competition promoting Twentieth Century Fox’s “Abraham Lincoln, Vampire Hunter” allowed rejection of entries involving “improper actions.” Entries via social media generated suspicious voting activity and were…

“Playing a game of chance for a prize” without a licence from the Gambling Commission is an offence under the UK Gambling Act 2005. Note the absence of a “bet”…

National Lottery operator Camelot sought judicial review of the Gambling Commission’s refusal to review local authority licensing for the “Health Lottery” run by Express Newspapers’ Richard Desmond. Does the verdict…

After a hairdo in which the charge was waived, “The only way is Essex” star Tweeted her good feelings towards her hairdresser and said a 10% discount could be had…

In perhaps a world first, the east coast US state’s legislators have banned employers from demanding that staff provide their social media usernames and passwords. Would the practice be contrary…

Yet again, Premier League players have featured in an ASA investigation into whether there was enough transparency as to the marketing purpose of a Tweet. This time Wayne Rooney and…

“I’m giving away 2 tickets for our home match against Stoke” started Tweet #1 of a series by Rio Ferdinand promoting his own competition run by his agents New Era…

A website for “Moonlight Apartment”, a “luxurious” “alternative to Durham hotels,” had a “Testimonial” page with a link to TripAdvisor reviews. Below this was a review taken from TripAdvisor. “Proof…

We are delighted to announce that following recent elections, Osborne Clarke’s Tom Harding, frequent contributor to marketinglaw updates, has stepped up to join the Direct Marketing Association’s Social Media Council.…