AI’s clever ‘dose’ of prescription ad compliance
AI is playing a key role in combatting non-compliant ads for the ASA, Bryana Daniels reports.
All Articles in Social media
Update on CAP and BCAP body image review: digitally altered images
CAP and BCAP publish update statement on the use of digitally altered images in advertising
Sobering news: new rules and guidance announced on alcohol alternatives
CAP has announced new rules and guidance on the advertising of alcohol alternative products. Gregory Barton reports.
UK government explores the current regulatory landscape for advertising to children
The UK government looks at the current advertising regulatory system in the UK with specific reference to advertising to children. Bryana Daniels and Josephine O’Dowd report.
UK government plans to stub out underage smoking and vaping
UK government has published its response to its “Creating a smokefree generation and tackling youth vaping” consultation, new legislation to follow. Greg Barton and Samantha Rooney report
ASA ruling examines influencer’s social media post at the Savoy for ad recognition issues
The ASA has ruled on a social media post by influencer promoting The Savoy. The case underscores the necessity of transparent advertising in influencer marketing, urging businesses to prioritise clarity in their campaigns for consumer trust. James Sharpley reports.
Unlucky for some: ASA rules against two bingo ads deemed to breach gambling rules relating to children
The ASA has ruled against two gambling operators, whose adverts breached the rules against appeal to children and the inclusion of individuals who appear under 25. Ben Nicholson and Alex Lowe report.
Motion’s calendar app: time for more care on medical claims
ASA continues to take a strict approach to medical claims and marketing which discourages essential medical treatment. Katrina Anderson, Stefanie Lo and Anna Matsiienko report.
County cricket club’s latest craze
Essex County Cricket Club’s cryptoasset post sparks ASA scrutiny. TK Spiff reports.
Team RH not deemed a subscription team player
ASA deems Team RH’s subscription ad misleading as it fails to make clear the minimum subscription period Gabby Thornton reports.
ASA rules against Supreme CBD for ‘Supreme-ly’ misleading adverts
The ASA rules against Supreme CBD for a series of misleading health claims and social media adverts by ex-sports players John Hartson, Matt Le Tisier, and company owner Anthony Fowler. Greg Barton reports.
The Neville is in the details: Sky Bet gambling ad deemed to overlap with ‘strong appeal’ to under 18s rules
