Sponsorship Archives | marketinglaw

CAP & BCAP consulting on new rules for ‘cosmetic interventions’

Written by Katrina Anderson on 21 Oct 2020

Who: CAP and BCAP Where: United Kingdom When: 10 September 2020 Law stated as at: 5 October 2020 What happened: CAP and BCAP have jointly launched a consultation on introducing…
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Here’s looking at you, kid: CAP reflects on children’s recognition of online advertising

Written by Charlotte Groom on 21 Oct 2020

Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 30 July 2020 Law stated as at: 30 September 2020 What happened: CAP…
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No victory this time for (the portrait rights of) Max Verstappen against Picnic

Written by Marleen Huisman on 27 Jul 2020

Who: Court of Appeal Amsterdam, Max Verstappen (Verstappen), Mavic S.A.R.L. (Mavic) and Picnic B.V. (Picnic) Where: The Netherlands When: 2 June 2020 Law stated as at: 30 June 2020 What…
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ASA and MHRA shoot down ‘vitamin shot’ ads

Written by Rebecca Chui on 26 Jun 2020

Who: The Advertising Standards Authority (ASA), the Medicines & Healthcare products Regulatory Agency (MHRA) Where: United Kingdom When: 28 May 2020 Law stated as at: 10 June 2020 What happened:…
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The new ambush marketing ban in Italy

Written by Angelo Molinaro Gianluigi Marino Federico Ferrara on 05 Jun 2020

Who: The Italian government and the Italian parliament Where: Italy When: 13 March 2020 (Law Decree) and 8 May 2020 (Law) Law stated as at: 21 May 2020 What happened:…
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How clear is your influence?

Written by Charlotte Groom on 06 May 2020

Who: Committee of Advertising Practice (CAP) and the Competition and Markets Authority (CMA) Where: United Kingdom When: 6 February 2020 Law stated as at: 12 March 2020 What happened: CAP…
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Pretty big things: two upheld ASA complaints in two months for PrettyLittleThing divide opinion

Written by Chloe Deng on 28 Feb 2020

Who: Prettylittlething.com Ltd (PLT) and the Advertising Standards Authority (ASA) Where: United Kingdom When: 8 January 2020 and 5 February 2020 Law stated as at: 10 February 2020 What happened:…
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Ambushing the podium: US Olympic Committee releases rule guidance on individual sponsorship

Written by Charlotte Groom on 10 Dec 2019

Who: International Olympic Committee (IOC), United States Olympic and Paralympic Committee (USOPC), German Cartel Office (GCO) Where: US, Germany and worldwide When: February, June and October 2019 Law stated as…
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ITV and ASA couple up to give contestants advice on social media ads

Written by TK Spiff on 30 Aug 2019

Who: The Advertising Standards Authority (ASA) and ITV plc (ITV) Where: United Kingdom When: 30 July 2019 Law stated as at: 25 July 2019 What happened: ITV and the ASA…
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Cookie Monster – ICO publishes guidance to remind advertisers how cookies should be used

Written by TK Spiff on 30 Aug 2019

Who: The Information Commissioner’s Office (ICO) Where: United Kingdom When: 3 July 2019 Law stated as at: 1 August 2019 What happened: Advertisers and brands will now have to seek…
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French courts explore official alcohol suppliers to the Cannes International Film Festival

Written by Marie-Laure Pidoux Claire Bouchenard on 30 Aug 2019

Who: Paris Court of Appeal Where: France When: 9 May 2019 Law stated as at: 2 August 2019 What happened: The Paris Court of Appeal (“CA Paris, 9 Mai 2019,…
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Restrictive German athlete advertising deemed abusive

Written by Emma Finlayson on 25 Mar 2019

Who: International Olympic Committee (IOC), German Federal Cartel Office (Bundeskartellamt), German Olympic Committee (DOSB) Where: Germany When: 27 February 2019 Law stated as at: 14 March 2019 What happened: The…
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Cookie Monster – ICO publishes guidance to remind advertisers how cookies should be used

French courts explore official alcohol suppliers to the Cannes International Film Festival

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