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First ASA rulings on gambling ads and the new ‘strong appeal’ to under18s rules: current Premier League footballers shown the red card but retired footballers are allowed to play on
Written by Amelia Hodder Ben Nicholson on 24 Feb 2023
Who: The Advertising Standards Authority (ASA); the Committee of Advertising Practice (CAP); LC International Ltd t/a Ladbrokes; PPB Counterparty Services Ltd t/a Paddy Power[OC1] and Bonne Terre Ltd t/a Sky…
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New CMA Guidance for Social Media Platforms, Influencers and Brands
Written by Pippa Smith on 21 Dec 2022
Who: The Competition and Markets Authority (CMA) Where: United Kingdom When: 3 November 2022 Law stated as at: 12 December 2022 What happened: The CMA has published three separate guides…
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Influencers shilling for cryptoassets held “misleading and irresponsible”
Written Osborne Clarke on 20 Oct 2022
Who: The UK Advertising Standards Authority (ASA), Eve and Jessica Gale (the Gale twins), Elizabeth O’Donnell (O’Donnell). Where: United Kingdom When: 7 September 2022 Law stated as at: 10 October…
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Gambling and lottery ads featuring football stars won’t score with the ASA
Written by Amelia Hodder Ben Nicholson on 20 Oct 2022
Who: The Advertising Standards Authority (ASA) and the Committee of Advertising Practice (CAP) Where: United Kingdom When: 1 October 2022 Law stated as at: 10 October 2022 What happened: New…
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Gambling ads starring footballers and reality TV stars to be shown the red card
Written by Sharon D'Silva on 14 Jun 2022
Who: The Advertising Standards Authority (ASA) and Committee for Advertising Practice (CAP) Where: United Kingdom When: New rules to take effect from 1 October 2022 Law stated as at: 6…
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ASA to review approach to body image and advertising
Written by Pippa Smith on 18 May 2022
Who: The Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) Where: United Kingdom When: 21 October 2021 Law stated as at: 15 November 2021 What…
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New Environmental Claims Guidance from CAP, BCAP and the European Commission
Written by Gabriella Thornton on 18 May 2022
Who: The Advertising Standards Authority (ASA), Committee of Advertising Practice (CAP), Broadcast Committee of Advertising Practice (BCAP) and the European Commission. Where: England and Wales, EU When: 9 December 2021…
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ASA lays out plans to tackle harmful racial stereotypes in ads
Written by TK Spiff on 13 Sep 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: December 2020 Law stated as at: May 2021 What happened: Following the death of George Floyd in May 2020, many…
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Social media filters: How much is too much?
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) and two tanning product companies alongside two social media influencers Where: United Kingdom When: 3 February 2021 Law stated as at: 5 February 2021…
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CAP concludes gender stereotyping 12 month review
Written by Thuvaraka Balamurali on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 17 December 2020 Law stated as at: 21 January 2021 What happened: In 2018, the Committee of Advertising Practice (CAP)…
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Brexit certainty for advertisers
Written Osborne Clarke on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 December 2020 Law stated as at: 22 January 2021 What happened: The CAP and BCAP Codes consolidate many rules…
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Healthy ad, healthy mind
Written Osborne Clarke on 30 Mar 2021
Who: The Advertising Standards Authority (ASA) Where: United Kingdom When: 22 October 2020 Law stated as at: 2 November 2020 What happened? ASA has issued some guidance relating to advertisers’…
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