Sponsorship Archives | Page 7 of 8 | marketinglaw

F1 sponsorship case shows perils of delay in claiming breach
Written by Nick Johnson on 03 Dec 2009
FI team Force India and Abu Dhabi-based airline Etihad recently went to war over the latter’s termination of their sponsorship agreement. The case was heard in the UK High Court…
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Euro sponsorship body calls for clampdown on cheats
Written by Nick Johnson on 03 Nov 2009
After a spate of sports cheating stories in the press, the European Sponsorship Association has called for sponsors to help clamp down on dodgy dealing by introducing extra protection in…
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April 2009 – a shower of new employment laws
Written Osborne Clarke on 05 May 2009
Jenny Wotherspoon and Anoushka Edwards consider how recent legislative changes will affect employers in the marketing and advertising sectors. Topic: Employment Who: Employers Where: UK Law stated as at:…
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West Indies cricket bowls into new sponsor crisis
Written by Nick Johnson on 03 Nov 2008
In 1999 it was no sponsor, low pay and a player strike. In 2005 team sponsor Digicel and Cable & Wireless, sponsoring seven players, came to blows. Now another WICB/Digicel…
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Chinese recipe to combat ambush marketing
Written by Nick Johnson on 05 Aug 2008
The Beijing Organising Committee has put in place some of the toughest ever measures to combat ambush marketing at the 2008 Olympics, with signs already emerging of these backfiring on…
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Broadcasters still fluffing advertising separation basics
Written by Nick Johnson on 02 Oct 2007
Recent Ofcom case reports underline that even the most established UK broadcasters are still going seriously wrong on the rules for sponsorship and commercial name checks. Nick Johnson, in a…
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New sponsorship sector journal
Written Osborne Clarke on 29 Jun 2007
August marks the launch of a new publication from Henry Stewart Publications – the Journal of Sponsorship. Osborne Clarke’s Nick Johnson sits on the editorial board and has contributed a…
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Gambling/sports ties under threat
Written Osborne Clarke on 31 Jan 2007
The Gambling Commission has announced a probe into sponsorship of Premier League football clubs by online gaming companies. There are concerns over the impact this could have on kids’ attitudes…
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FIFA gets no credit after New York judgment
Written by Nick Johnson on 31 Dec 2006
MasterCard filed suit against FIFA in the Southern District of New York. FIFA had inked an exclusive sponsorship deal with Visa for the 2010 and 2014 World Cups when MasterCard…
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Cricket sponsors sent to the pavilion by Ofcom
Written Osborne Clarke on 31 Oct 2006
Viewers of TV cricket coverage will appreciate that the game was not designed with commercial breaks in mind. One TV company’s lateral approach to the problem was to offer onscreen…
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Sponsors’ credits anomaly
Written Osborne Clarke on 31 Jan 2006
A recent verdict by Ofcom on misleading sponsor’s credits in a radio broadcast begged the question of why these advertising messages are outside the UK’s broadcast ad pre-vetting regime. …
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Bottom line in football sponsorship approaches
Written Osborne Clarke on 29 Apr 2005
Is the German FA’s prohibition of sponsors’ brands on the back of soccer players’ shorts contrary to law? Osborne Clarke’s Bjoern Mann reports on a potentially crucial case for free…
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Recent contributors

Nick Johnson
Partner, Commercial, UK, London
Rafael Garcia del Poyo
Socio / Partner, IT, IP, Spain, Madrid
Ben Nicholson
Associate Director, Commercial, UK, London
Mirshad Ahani
Associate, Financial Institutions Group (FIG), UK, London

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