Cross-border ads: CAP explains ASA's remit
CAP publishes an article explaining the ASA’s remit in relation to cross-border ads.
All Articles in Tax
Transparent pricing: CAP clarifies VAT pricing rules
CAP publishes guidance on the presentation of VAT in ads.
UK government’s view is that pure brand advertising is not in scope of the incoming advertising restrictions on less healthy foods
The minister for public health, Ashley Dalton MP, confirms the government’s view that pure brand advertising is not in scope of the incoming advertising restrictions on less healthy foods, Gregory Barton reports.
ASA’s growing AI capability
The ASA has reported on its increasing use of artificial intelligence in regulation of UK online advertising, Emily Addleman reports.
UK government explores the current regulatory landscape for advertising to children
The UK government looks at the current advertising regulatory system in the UK with specific reference to advertising to children. Bryana Daniels and Josephine O’Dowd report.
Tax repayment agents under the ASA’s scrutiny
Clashes with cashback claims: ASA upholds complaints that cashback claims are misleading
Pret a Manger in hot water after ASA advises a rethink on subscription ads
The so-called “Youtube” tax is now effective in France
The so-called “Youtube” tax is now effective in France The European Commission gave the green light to a tax enacted in the French Finance Act for 2017, extending the French tax regime to foreign streaming services and video-sharing websites that distribute content in France without having a registered company or branch there. Benoît Menez reports.
Big VAT changes for B2C supplies of e-services in the EU
Debenhams “VAT free” claims scrutinised
“VAT FREE PRICES ON FRAGRANCES” was the headline on retailer Debenhams’ press advertising. The ASA investigated a complaint that this misleadingly implied the prices advertised were 20% less than the previous selling price. Fiona Schneider reports the outcome.
VAT and price indications-new rules
